Digital Marketing Tool of the Week: Workplace by Facebook

Sep 7, 2017
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‘Workplace by Facebook’ is a mobile and web app that aims to keep the team members connected.

The service was earlier called ‘Facebook Work’ and offers features like Facebook Groups, Facebook Messenger, built-in audio and video calling, and access to the social network’s profiles, Events, and Live video tools.

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Know the details

‘Workplace’ includes News Feed, the ability to create and share in Groups, features like Live, Reactions, Search, and Trending posts, and chat. Users can communicate with colleagues in real time.

There’s even ‘Multi-Company Groups’ which allows employees from different organizations to work together.

How does Workplace work?

Sign-in, you can set up your account by clicking on a link received in your inbox after submitting your email id on the platform.

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Groups

It lets you make groups which can be open to your team members. Here, you can carry on the discussions, add a photo, video, or document to get your team’s feedback and respond & react to other members’ posts in a group.

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News Feed

News Feed gathers conversations from your groups and helps you become aware of all the important announcements. It also lets you see relevant and trending posts.

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Following

You can follow co-workers to get their updates in your News Feed.

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Workchat

The feature connects you instantly with your co-workers. You can do one-to-one conversations/loop in more people/message/share files/make video calls with your team.

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Events

You can use it to plan company events and to further announce it.

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 Search

Its search feature helps you find phrases/people within groups and chats.

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Notifications

Workplace notifies you on receiving new messages or replies on posts. You can get them delivered via email, the desktop site, and through the Workplace mobile app.

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How much does it cost?

90-day free trial/Paid

Where can you use Facebook Workplace?

You can sign in through the desktop website/free iPhone or Android app to access your account.

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