Weekly Wrap-up from Digital Marketing World

16/04/2018
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There is another week.

And, in this week’s wrap-up, DSIM discusses the latest Marketing news & updates, tricks & techniques and the surging trends.

Take a look:

1) Infographic

10 Responsive Web Design Stats That Will Wow You 

An infographic on responsive mobile web design; read on all the 10 statistics to know how much importance it holds.

2) Funding Report

19 Indian Startups Making News This Week (01 April -08 April 2018)

A weekly funding report on DSIM’s blog; a quick look at the top investments for the past 7 days; UClean founded by Arunabh Sinha, DriveU founded by Amulmeet Chadha, Ashok Shastry, and Rahm Shastry, Dosamatic founded by Vikas Eshwar and Sudeep Sabat, Zilingo founded by Dhruv Kapoor and Ankiti Bose, CoutLoot founded by Jasmeet Thind, Mahima Kaul and Vinit Jain, IndustryBuying founded by Rahul Gupta and Swati Gupta, Paytm founded by Vijay Shekhar Sharma, Letstrack founded by Vikram Kumar, BeatO founded by Gautam Chopra, Fitternity founded by Neha Motwani, Sepalika founded by Mahesh Jayaraman and Sharda Agarwal, BeYouPlus founded by Ankit Khurana, Medikoe founded by Sreevalsan Menon, MoveInSync founded by Akash Maheshwari, Anuvrata Arora and Deepesh Agarwal, Finzy founded by Abhinandan Sangam, Amit More and Vishwas Dixit, Namaste Credit founded by Gaurav Anand, Krishnan Parameswaran and Lucas Bianchi, IndigoLearn founded by Sriram Somayajula and Suraj Lakhotia, Zooty founded by Anshuman Pandey, Keerthi Chennupati, Pushkar Soni and Shantanu Jha

3) Student Interview 

“DSIM’s training is best in all aspects.”- Abhin A S 

A conversation with Abhin A S, DSIM’s Ex-trainee & a Digital Marketing Professional at Sriram’s IAS, New Delhi. Read on the complete interview to know DSIM’s contribution towards his success.

“DSIM gives you 100% Job placement.”- Nikhil Khanna

An interesting session with Nikhil Khanna, DSIM’s Ex-trainee and Associate- Digital Marketing at ‘Sapient’. Read on the complete interview to know how DSIM helped him to understand the various shades of Digital Marketing.

4) Guest Post 

7 Digital Marketing Strategies Implemented by Successful Brands

Organizing and managing digital marketing campaigns requires a significantly lesser amount of money than the traditional marketing campaigns. If you’re a marketer yourself, we recommend you dig deep into the world of digital marketing by following various online courses or digital marketing certifications – that’ll help you build your brand value. Let’s go ahead and look at seven strategies implemented by successful Brands.

5) News & Update

Google My Business Pages Can Add Service Menus

Google offers a number of products for businesses to use them for managing different tasks. One of them is Google My Business. Google now allows businesses to add service menus in their Google My Business listings. It has expanded a feature introduced earlier this year, enabling restaurants to add food and drink menus to their GMB listings. Not only restaurants, health and beauty services can also add menus to their GMB listings.

Google AdWords launches Reach Planner for YouTube Ads

Google AdWords launches Reach Planner, a new planning tool for video campaigns. It allows advertisers to forecast the reach and frequency of video campaigns on YouTube and across Google’s video partners, in over 50 countries.

The tool will provide unique reach data across all devices, for all core audiences and video formats.

‘Product Mixes’ is another key feature of Reach Planner. This feature will give insight into how different video formats work best together.

6) Content Bonanza

9 Ways to get the better of Instagram Algorithm

Since the adjustment of the Instagram algorithm from chronological to algorithmic, users found it worrying as the change would drop in engagement rate. Therefore, you need to know how you can keep your Instagram page likes and shares flowing. We have come up with 9 best ways Instagram Algorithm can help you achieve favorable results-

7 Email Marketing Problems and Their Solutions

You should know what challenges you can face while doing email marketing and how can you rectify them. This article is going to tell you about 7 email marketing problems along with their solutions so that you can resolve them on your own.

5 WordPress Hosting Types You Should Know

To make the best use of all these utilities, your WordPress website must be integrated with an efficient hosting. So, it is quite necessary to know which type of hosting is required for the launch of your website. Here are 5 different types of WordPress hosting that you will need to commence your website as per its size.

8 Subject Line Tester Tools to Boost Email Opens

A good headline is personal, descriptive and gives an idea about your content. We’ve picked 8 tools to help you write better and more eye-catching headlines and boost your email open rates. These tools check spam triggers, get ideas for creating your subject line more emotive, generate SEO-friendly headlines for your blog post and get an overall grade on how clickable your emails are.

7 Best Keyword Research Tools for YouTube Videos

To reach out to a large audience, one needs a lot of views on their videos and it’s not that easy. To have a large audience, one needs to know what kind of topics; people are searching for on the internet. You can easily have many viewers if you know what people are seeking for and then, accomplish those needs. But how to know what people are looking for? Here are some tools and techniques to know which keywords are most searched by people.

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