All posts in "Case Study"
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Case Study: HCL “CIO Straight Talk”

28/03/2014

“Building online communities through thought leadership”   Company Profile HCL is a leading global Technology and IT Enterprise with annual revenues of US$ 6.3 billion. The HCL Enterprise comprises two companies listed in India, HCL Technologies and HCL Infosystems.

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How Airbnb turned into a $2.5 billion enterprise through digital marketing

18/03/2014

Airbnb.com is one of the most successful peer-to-peer digital communities acting as an intermediary between people who want to rent out their space and travelers looking for short-term accommodation. Founded in 2008, headquartered in San Francisco, the company has over 500,000 listings in 33,000 cities and 192 countries.

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How Capgemini’s Company page On LinkedIn added 130,000 followers in just six months

13/03/2014

  Overview Collaborating with LinkedIn made content the heart of Capgemini’s brand strategy, and built powerful relationships with business and IT decision makers. Capgemini offers an array of integrated services that combine top-of-the-range technology with deep sector expertise to help clients improve their performance and competitive positioning.

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