All posts in "Digital Marketing Stats"

12 Powerful Stats of Customer Engagement


Engagement is driven by price (81%), quality (80%) and convenience (55%), loyalty is about likeability (86%) and trust (83%). 63% of marketers agree customer engagement includes renewals, repeat purchases, and retention. 52% of companies say Facebook is the most effective social channel for customer engagement, service and support. Answering a social media complaint increases customer […]


12 Visual Storytelling Stats You Can’t Afford to ignore


70% of content marketers plan to increase use of original visual assets. 83% of human learning is visual. One video is worth 1.8 million words. 45% of all internet traffic is video. 25% of all businesses use video as a marketing tool. Text stories containing images receive 94% more views. 3/4 of executives watch work-related […]


17 Stats You Need To Know About Global Mobile Data


Mobile video traffic accounted for 60% of total mobile data traffic in 2016. Mobile will represent 20% of total IP traffic by 2021. The average global mobile connection speed will surpass 20 Mbps by 2021. Global mobile devices and connections in 2016 grew to 8.0 billion. Average smartphone usage grew 38% in 2016. Global mobile […]


11 Stats Why Your Company Should Use Brand Advocates


90% of all purchases are subjected to social influences. 67% of shoppers spend more money online after seeing recommendations. 90% of consumers trust recommendations from friends and acquaintances. Customers referred by advocates have a 37% higher retention rate. Content shared by employees receives 8X more engagement than content shared by brand channels. Brand messages are […]


13 Workable Stats About Social Video


85% of Facebook videos are watched without sound. 93% of Twitter videos are watched on mobile. 10 billion videos are watched on Snapchat everyday. More than 50% of videos are watched on mobile. 14% of marketers used live videos in their social media marketing in 2016. 50% of marketers plan on using live videos. 200 […]


15 Stats To Find & Get More Out Of AdWords


Google owns the world’s largest online display advertising network. Google advertising revenue for 2016 is $79.4 billion. Google’s display campaigns reach 80% of global internet users. Google owns 71% of the search market share. 97% of Google’s total revenue comes from advertising. Google takes up 33% of global digital ad revenue. The top 3 paid […]


13 Bing Ad Stats Every Business Should Track


Bids on Bing tend to be lower, and the competition for keywords is lower. Bing’s share of desktop search market is 15.8%. 142 million unique searches on Bing network. 15 billion searches Bing processes monthly. 130 billion of ads Bing rejected in 2016. 175,000 of advertisers Bing banned in 2016. 500 million of Twitter tweets […]


15 Search Engine Stats & Facts Changed Over the Years


The number of searches per day is approx. 6 billion worldwide. Google leads the number of searches per month with more than 100 billion. The average number of Google searches per second is 2.3 million. The number of searches performed each year = At least 2 trillion but less than a quadrillion. Mobile is the […]


Global Internet Users Statistics- An Eye Opener


Global Internet users in 2017: 3.77 billion, equaling 50% penetration Global Social media users in 2017: 2.80 billion, equaling 37% penetration Global Mobile users in 2017: 4.92 billion, equaling 66% penetration Global Mobile social media users in 2017: 2.56 billion, equaling 34% penetration Global E-commerce users in 2017: 1.61 billion, equaling 22% penetration China: Internet […]


25 WordPress Stats & Facts You’ve Been Waiting For


WordPress was first released in 2003. It’s now 15 years old. There are a total of 98 versions of WordPress that have been released to date. com gets average 22,000,000,000+ page views per month, and growing. Major core updates of WordPress are released about every 152 days on the average. WordPress tracks the embeds of […]


15 AdSense Facts & Stats You Wouldn’t Have Ever Found


Google launched its AdSense program, initially named content targeting advertising in March 2003. AdSense is a free, simple way to make money by placing ads on your website. Google sells your advertising space for you. Google doesn’t allow you to open Google ads in a new browser window. AdSense Earning = Impression-count x Click-through-rate x […]


11 Link Building Stats To See Now, Not Later


Backlinks in Google search trends peaked in 2011 and 2017. Lists posts on average receive 74% more links than any other content type. SEMRush is the most popular SEO and link tool in the world, followed by Ahrefs. Content marketing interest peaked over link building in 2013 and interest shows continued growth into 2017 – […]


20 Referral Marketing Stats to Shake Up Your Strategy


92% of customers trust referrals from people they know. People are 4x more likely to buy when referred by a friend. 85% of fans of brands on Facebook recommend brands to others. Customers trust on word-of-mouth 2X to 10X more than paid media. Word-of-mouth has been shown to improve marketing effectiveness by up to 54%. […]


14 Experiential Marketing Stats to Change Your Life Forever


77% of marketers use Experiential Marketing as a vital part of a brand’s advertising strategies. 67% of marketers think Experiential Marketing is an effective strategy. 58% of the events created had to do with influencer-related experiences. 74% of consumers have a better opinion about a brand after an in-person event. 70% of users become regular […]


17 Lead Nurturing Stats No One Can Afford To Miss


50% of leads are qualified but not yet ready to buy. 79% of marketing leads never convert into sales. 25% of leads are legitimate and should advance to sales. Lead nurturing emails to get 4-10x the response rate compared to standalone email blasts. Nurtured leads make 47% larger purchases than non-nurtured leads. Companies that excel […]


17 Stats to Show Why Customer Experience Matters The Most


55% of consumers would pay more for a better customer experience. A typical business hears from 4% of its dissatisfied customers. It takes 12 positive experiences to make up for one unresolved negative experience. 95% of consumers talk about poor customer service experiences with other people. 75% of online customers expect help within 5 minutes. […]


13 CTA Stats to Quantify Its POWER for BRANDS


70% of Small Business B2B Websites Lack A Call to Action. 47% of websites have a clear call-to-action button that takes users 3 seconds or less to see. Making CTAs look like buttons created a 45% boost in clicks for CreateDebate. Personalized CTAs convert 42% more visitors into leads than untargeted CTAs. Reducing clutter around […]


15 Digital Payment Stats No One Should Miss


India represents one of the largest market opportunities for digital payments. Total payments via digital payment instruments will be in the range of US$ 500 billion by 2020. The value of transactions for mobile banking grew 30%. Total usage of digital solutions shot up by more than 100%. The value of card transactions on PoS […]

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