All posts in "Digital Marketing Stats"
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12 Personalized Stats for Eye-Opening Marketing Strategy

20/07/2018

78% of CMOs think custom content is the future of marketing. 62% of adults under 34 are willing to share their location for more relevant content. 57% of consumers are okay with providing personal information on a website as long as it’s for their benefit and being used in responsible ways. 77% of consumers would […]

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15+ Statistics For Visual Content Warriors

07/07/2018

81% of people only browse the content they read online. 5% of marketers say that original graphics, like infographics, perform best. People form a first impression in a mere 50 milliseconds. An estimated 84% of communications will be visual by 2018. The average person gets distracted in 8 seconds, though a mere 2.8 seconds is […]

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13 Mobile Website Optimization Stats Might Surprise You

23/06/2018

Global mobile data traffic is expected to increase nearly a sevenfold between 2016 and 2021. When it comes to media usage, users spend on average 69% of their media time on smartphones. Google drives 92.6% of mobile search traffic, followed by Baidu at 3.9%, Bing at 1.6% and Yahoo at 1.2%. 92% of those who […]

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14 Twitter Advertising Statistics Marketers Must Know

15/06/2018

Twitter has an active user base of 130,000 advertisers. 86% of Twitter’s revenue comes from Mobile. Twitter is used by 84% of B2B marketers. Mobile advertising revenue was 88% of total advertising revenue. Total ad engagements were up 91% year-over-year. Promoted tweets have been attributed to a 29% increase of offline sales. Advertising revenue per […]

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13 Retargeting Ad Stats you probably didn’t know

08/06/2018

25% of online viewers enjoy seeing retargeted ads. Retargeting can boost ad response up to 400%. Retargeting ads are 76% more likely to get clicks than regular display ads. The click-through rate (CTR) of a retargeted ad is 10 times higher than the CTR of a typical display ad. Retargeting ads lead to a 1046% […]

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21 Landing Page Optimization Stats to Increase Conversions

01/06/2018

52% of companies and agencies that use landing pages also test them to find ways to improve conversions. Long landing pages can generate up to 220% more leads than landing pages with above-the-fold CTAs. Getting landing pages built and tested is one of the top five challenges faced by B2B marketers. 61% of companies run […]

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15 Stats to Make You Ready For Retail Marketing

25/05/2018

51% of people prefer to shop online and 96% of people have made an online purchase in their life. 67% of Millennials and 56% of Gen Xers prefer to shop on online rather than in-store. 73% of consumers are more likely to purchase a product or service if they can watch a video explaining it […]

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17 Video Stat Secrets to Sell on Social Media

18/05/2018

45% of people watch more than an hour of Facebook or YouTube videos a week. 85% Facebook videos are watched without sound. 100 million hours of video content are watched on Facebook daily. 64% of consumers say that watching a marketing video on Facebook has influenced a purchasing decision. 39% of consumers are more likely […]

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16 Paid Marketing Statistics You Cannot Believe

12/05/2018

There were 3.19 billion global social media users in 2018, equaling 42% penetration. There were 2.95 billion global mobile social media users in 2018, equaling 39% penetration. 86% of social marketers regularly use Facebook ads, while only 18% use Twitter ads. When asked to select their most important platform, 55% of marketers chose Facebook, followed […]

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12 Search Advertising Stats that’ll Transform Your Strategy

04/05/2018

95% of Google’s revenue comes from online advertising. With a 46% share, the search is the biggest component of the digital advertising market. Search Advertising, at an average annual growth rate of 9.4%, is expected to reach a total market size of $142.5 billion in 2021. 77% of mobile searches are made where a desktop […]

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13 Most Important Video Advertising Stats For 2018

27/04/2018

Original digital video content now accounts for 44% of the budget, up from 38% two years ago. 2017’s video advertising spend is $13.23 billion, and projected to reach $22.18 billion by 2021. 6 out of 10 YouTube subscribers say their view of a brand or company has been influenced by a creator. By 2019, video will account […]

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15 Ad Blocking Stats from Digital World

20/04/2018

There are 87% more Ads than two years ago. 77% users accepted that they prefer to Add filter over Adblocker. 64% of people believe Ads are annoying and they use Adblocker. 419 million people have installed an Ad blocker on their smartphones to avoid the Ads. $581.07 billion Global Ad spends in 2017. 650 million […]

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10 Responsive Web Design Stats That Will Wow You

14/04/2018

Mobile traffic as a share of total global online traffic in 2017 is 52.64%. Mobile devices are projected to reach 79% of global internet use by the end of 2018. 57% of internet users say they won’t recommend a business with a poorly designed website on mobile. Average smartphone conversion rates are up 64% compared […]

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10 Craziest Stats About Ad Targeting

06/04/2018

Targeted advertisements are, on average, almost twice as effective as non-targeted ads. 2/3 of marketers spend up to 25% of their media budget on multiscreen advertising- targeting ads to specific devices and operating systems. Three-quarters of mobile users believe their privacy is invaded by targeted advertising. A retargeted display ad will encourage 1,000% more people […]

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14 ECOMMERCE TRENDS AND STATISTICS [2017-2018]

30/03/2018

Retail e-commerce sales worldwide were $2290 billion in 2017 and are expected to rise to $2774 billion in 2018. Global share of retail from 10.1% in 2017 is predicted to jump to 11.6% in 2018. Digital buyers’ penetration worldwide stated for 46.4% in 2017 and will increase to 47.3% in 2018. 18% of local searches […]

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15 Statistics About B2B Social Media Usage

23/03/2018

83% of B2B marketers use social media and making it the most common B2B marketing tactic. 54% of B2B marketers said they’ve generated leads from social media. The average B2B Company is on 6 social media networks. 80% of all B2B social media leads come from LinkedIn. 55% of B2B buyers say they search for […]

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11 Stats To Make Marketing Analytics More Powerful

24/02/2018

59% of marketers rely on total lead volume as a top metric. Marketers are expected to spend over 11% of their total budget on analytics. 42% of B2B marketing professionals state that a lack of quality data is their biggest barrier to lead generation. Inbound organizations are 4 times as likely to rate their marketing […]

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15 Insider Freelancing Statistics For You

17/02/2018

61% of freelancers specialize in 2 to 3 talents. 48% of the female freelancers make less than $25,000 a year while men are 4.5X more likely to earn over $150,000 than women. 77% of freelancers state that they are now financially stable since ditching their day jobs to go freelance. 43% of the workforce will […]

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