All posts in "News"

Google Adds More Features to the New Search Console


Google’s new Search Console has added three new features, which were earlier only available in the classic version of Search Console. The following features are: Managing users and permissions Adding sites and validating ownership Mobile Usability report Google confirmed these features are now available worldwide. The new Search Console is officially still in beta even if it’s […]


10 Breaking Social Media News of the Month (July, 2018)


Do you wish to stay on the leading edge of Social Media? How to do it? Here is the answer- read on the DSIM’s latest post including important Social Media updates introduced in July, 2018. 1) LinkedIn Introduces Video Captions, Articles Quotes and Translations LinkedIn making it convenient for its users to find other professionals with […]


Google allows businesses to know customers’ opinions


Google brings good news for all business owners listed in its GMB listing. Google My Business or GMB is now offering valued information to business owners for the popularity of their business rated by their customers. A new addition to the GMB insights section for restaurants and cafes provides information about subjective attributes, based on […]


Google My Business Brings Two New Post Types


Google My Business or GMB is a powerful tool that helps businesses get included in their business listing to reach billions of Google users in no time. Google introduced two new post types for businesses to highlight product and offers. GMB will use the new ‘product’ and ‘offer’ post types to post about the product […]


Google My Business Supposedly Removes Anonymous Reviews


Google My Business seems to have stopped counting anonymous reviews affecting a business’s overall rating. The update has been reported by two individuals on Twitter. They noticed that anonymous reviews were disappearing from clients’ Google My Business pages. Google through this interesting move has brought itself in line with other local review sites on the web. […]


Flipkart-Walmart $16 billion deal creates two billionaires


The news of Walmart’s acquisition of Flipkart is finally exposed. And, with the US-based retailing giant acquiring 77 percent shares in the Indian e-commerce website for a whopping $20.8 billion sum, the deal is seen as the greatest acquisition till date. Though the deal has made several Flipkart investors earn huge, two individuals who have […]


Google to launch payment app ‘Tez’ in India next week


On Monday i.e.18th of September, Google will be joining the digital payment bandwagon in India with the launch of its payment app ‘Tez’, designed specifically for Indian Market. The news as first reported on ‘THE KEN’, Indian business blog and the app will likely be launched at a press conference on 18 September in New […]


Google Begins Mobile Native Advertising on AdSense


On Wednesday, Google announced the launch of native adverts for mobile advertisers across its AdSense platform. The new AdSense Native ads are available across three categories including in-feed, in-article and Matched content and these can be customized to the look and feel of the publisher’s mobile sites. AdSense publishers can use any or all of […]


Facebook Canvas Ads are now available within Collection Ads


Facebook on Wednesday said that its Canvas full-screen immersive ad units are now available within its Collection ad format, and it also presented three new templates for Canvas. Canvas, the full-screen immersive advertising product for iOS and Android phones was launched in February last year to build unique mobile experiences and Collection later in March, […]


Quora’s Ad Platform Is Now Available Worldwide


Quora has now opened its self-serve ads platform to advertisers globally. Earlier the platform was in beta and more than 300 advertisers ranging from different verticals have been using it. Shopify, Hubspot, Thinkific, Udacity and Hired are among the companies that have been running campaigns. Quora presently offers two native ad formats: text and app […]


Google testing different variations of black links in search results


Google shows up testing a new different look for its search results pages that would change the color of links from the existing traditional blue to black. This widely noticed change to Google’s search results listing page has been seen over the weekend, however first reports of the black SERP tests begun to appear at […]


Pinterest is now using visual discovery to target ads


To target ads, Pinterest is now using photo data. In February, Pinterest presented 3 visual discovery tools; Shop the Look, Instant Ideas and Lens beta fueled with visual discovery technology. The purpose was to let Pinners discover products and ideas inspired by things they see and now this visual discovery technology is being used to […]


Bing Ads to end Standard text ad support on July 31, 2017


Bing Ads has announced it will no longer support STA creation or editing as of July 31, 2017. Standard text ads can keep running, but advertisers won’t be able to make any changes, including to landing page URLs. In March, Bing Ads added options to convert standard text ads to expanded text ads in the […]


Facebook introduces a new offline conversion solution


Brands using Facebook lead ads can now more effectively measure offline conversions as Facebook took latest move and introduced a new Offline Conversion solution for its lead ads on Monday. This will automatically connect with CRMs and other systems to upload the outcome of leads generated by Facebook campaigns into their ads manager. With the […]


Snapchat Rolls Out Self-Serve Ad Platform


Snapchat launched a self-serve tool, called Snapchat Ad Manager on Thursday to let advertisers buy ads on the mobile app. Furthermore, Snapchat has also taken off the new Snapchat Mobile Dashboard to let you track campaigns from your phone, and the Business Manager site to configure the roles and permissions of team members. These tools […]


Facebook Rolls Out Pixel Update To Improve Ads Delivery


The conversion tracking Facebook pixels got an upgrade in an effort to enhance the relevancy and usefulness of ads. It is measured as the engine behind Facebook’s tracking and targeting and the rolled out upgrade confirms that it will now capture additional information, including actions and page structure and data. The ability to track actions […]


Google Launches ‘Google Hire’, a Job Search Service


‘Google Hire’ is being launched by the world’s largest technology giant Google. It seems to be gearing up to launch a new job application website which will track and manage applications to rival services like LinkedIn and Jobvite. The website is now up and can be accessed via URL. The company has already launched […]


Google launches ‘Areo’, a food delivery & home services app


Google launched a new hyper local services app called the Google Areo. The app will feature restaurants, chefs, local electricians, painters, cleaners, plumbers and more and users can pay by card, net banking or cash on delivery. The app is currently operational in Bengaluru and Mumbai. It will be rolled out to every corner of […]

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