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15 Ways to Reduce Website’s Bounce Rate

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Wondering how to reduce bounce rate? To do this you need to understand the term “Bounce Rate” and include it in your strategy as this metric is important. Google also put the focus on this metric- “The percentage of single-page visits (i.e., visits in which the person left your site from the entrance page).” Noticeably, […]

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Google “Speed Update” introduced globally

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Google has come up with another important update. Currently, page speed is considered as a ranking factor for mobile searches. And, Google calling it the “Speed Update” made an official announcement about its worldwide availability. Several notices were made out about the Speed Update prior to yesterday’s release when Google announced in January that it […]

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Facebook Lifts Cryptocurrency Ban Made Five Months Ago

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Facebook lifted the ban made on running ads for Cryptocurrency. After 5 months of the ban made in January 2018, Facebook is again allowing advertisers to include Cryptocurrency in campaigns. Facebook’s initial statement was- “This policy is intentionally broad while we work to better detect deceptive and misleading advertising practices… We will revisit this policy and how […]

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Digital Marketing Tool of the Week- Autopilot

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Autopilot : “Email Marketing” Autopilot, as a visual marketing software enables users to create and manage marketing campaigns and lead conversions. It offers multi-channel marketing capabilities, such as online, email, in-app, SMS and snail mail communications. Know the details Autopilot is brilliant when it comes to email marketing user-experience. It has colorful interface, intuitive dashboard […]

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