[Case Study]- Digital Payment Landscape In India 2017: Trends & Future

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India’s digital payment system will be worth around $500 billion by 2020. Their prediction sees the digital payments sector contributing to 15% of India’s gross domestic product (GDP) in four years’ time. Multiple factors and official & behavioral trends are fueling this shift towards a cashless economy. Enhanced internet connectivity and high rate of penetration […]

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“DSIM helped me to make a difficult career switch with ease.”- BK Niresh Kumar

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An interesting session with BK Niresh Kumar, DSIM’s Ex-trainee and ‘Digital Marketing Intern’ at ‘ABC World Media’, Noida Meet BK Niresh Kumar, DSIM’s Ex-trainee and ‘Digital Marketing Intern’ at ‘ABC World Media’. Read on the post to know how DSIM training helped him to take on this difficult career move. Q1. Hi Niresh! Welcome to DSIM. […]

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Flipkart raises $1.4 billion from new investors, acquires eBay India

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India’s largest e-commerce marketplace Flipkart on Monday has confirmed a total of $1.4 billion fundraise from new investors Tencent Holdings Ltd., eBay Inc. and Microsoft Corp. This is Flipkart’s largest fund raising so far and through this multifaceted deal, it will also acquire eBay’s India operations. The fundraising, the largest in the Indian startup ecosystem, […]

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“DSIM has made a big learning revelation to me.”- Soudip Chakrabortty

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An Interview with Soudip  Chakrabortty, DSIM’s Ex-trainee and a Digital Marketer at ‘Axis Tutorial’ Meet Soudip Chakrabortty, DSIM’s Ex-trainee and a Digital Marketer at ‘Axis Tutorial.’  Read on the complete interview to know how DSIM helped him to enter digital marketing industry. Q1. Hi Soudip, let us know your educational and professional details briefly? Ans. I am a […]

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11 Inbound Stats Worthy Of Your Big Attention Now

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Inbound marketing costs 62% less per lead than traditional outbound marketing. Inbound marketing is 10x more effective for lead conversion than outbound. Inbound marketing tactics generate 54% more leads than traditional outbound marketing. Inbound leads cost 61% less than outbound leads. The closing rates for outbound vs. inbound leads is 2% vs. 14.6% Inbound marketing […]

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