The marathon 9-phase voting is over in the country and the time has come when you will finally know how the next Lok Sabha is going to look like. Everyone with their fingers crossed must be waiting to know who is going to represent their country at the union as the election results will be declared today.
The year 2014 Lok Sabha elections have recorded the highest voter turnout ever at 66.4%, but let’s see what majority of citizens of the world’s biggest democracy actually want. Although, many surveys and studies in the past revealed that majority of Indian want BJP or say Narendra Modi to be their representative at the union but nothing can be said until we get the final results.
Anyway, talking about Narendra Modi, there are so many things we have learnt from him, whether it is about management, marketing or just anything else. He has proved to be the true inhabitant of this digital world by leveraging various digital platforms to generate awareness about him and his party. He actually connects to all the section of the country irrespective of their age, gender etc.
Let’s have a look to a few marketing lessons that we have learnt from Narendra Modi
Contents
- NaMo Identified with the target audience
- NaMo choose the right platform
- NaMo went digital
- NaMo embraced Technology
- NaMo made it more interactive
- NaMo focused on subtle branding
- NaMo integrated various communication channels
- NaMo linked his party with things that matter for people
- NaMo made it more engaging and interesting for the people
- NaMo reached his audience proactively
- Watch DSIM Trainees Celebrating Last Day of Batch
NaMo Identified with the target audience

NaMo choose the right platform

NaMo went digital
NaMo embraced Technology
NaMo made it more interactive

NaMo focused on subtle branding

NaMo integrated various communication channels
NaMo linked his party with things that matter for people

NaMo made it more engaging and interesting for the people
NaMo reached his audience proactively

Hopefully you must be implementing these lessons to gain better ROI and uplift your business. If you know some more lessons do let us know in comments. We would love to hear from you.
Learn from real practitioners not just trainers.