Last updated on September 1st, 2017 at 11:23 am
Color is a very powerful – more than people would believe. The correct use of color is extremely vital to creating a positive image for your brand. Color and marketing go hand in hand with each other. Colors have the ability to convey messages and also play a large role in memory recall.
Different colors convey different meanings and emotions. Thus, choosing the right colors for your brand can effectively influence and impact consumers on a conscious and subconscious level.
So what does each color mean? And what color should you incorporate into your branding? DSIM hope the following infographic, which will help you use color more effectively in order to strengthen your brand’s identity.