DSIM Startup of the Week “DriveU”:

22/07/2016
driveuu-dsim

How DriveU, an on-demand driver service is growing its revenue by 40% month-on-month?

About DriveU

DriveU improves the on-road travel experience by offering tech-enabled and verified drivers for a private owned vehicle. With DriveU app or website, the owners of private cars can look for experienced and verified drivers at just touch of a button.

Customers can book and track the nearest available driver through the DriveU App. Once a booking is complete, all important data like driver’s name, picture, rating, phone number, distance from the user’s location, and the estimated time of arrival will be provided to the customer.

Why we chose DriveU as Startup of the Week?

  • With no price surge throughout the day, charge of Rs 99 an hour is taken for the service.
  • Various payment options are offered to the customers to pay from like cash, Paytm, or through payment gateway PayUbiz.
  • DriveU is growing at a rate of 30-40% MOM in revenue.
  • Being a startup, DriveU recently acquired CallAtHome, an on-demand driver service provider.
  • DriveU has expanded its on-demand driver services for private cars to outstation travel also.
  • It has about 500 drivers on board, served 30,000 trips to over 12,000 satisfied customers.
  • It has got more than 4K organic fan following over its social media platform Facebook.

The idea

Started in July 2015, DriveU is the result of superb thought and great conceptualization of Ram Prasad Shastry, Ashok Shastry and Amulmeet Singh Chadha.

These trios from day 1 have worked day and night to increase the user engagement of their services. Talking about the background of the founders, Rahm Shastry was among early investors in Taxiforsure. Second name is of his son Ashok Shastry, who was working in Taxiforsure and after the launch of DriveU, he joined the team as co-founder. The third co-founder is Amulmeet Chadha, a product design specialist with super specialized background of working with three diverse successful Indian startups – starting with ZipDial, then moving to bus hailing app RedBus and most recently Freecharge.

Ashok was ready to launch a startup that would provide on-demand valet parking service to the customers. Moving with his idea, he even hired the team to work upon but due to the limited market space of the service going to work upon, he dropped the plan and brainstormed with his father Rahm Shastry and designer Amulmeet Chadha and finally decided to start on-demand driver service platform to private car owners.

Current & Future Plans

DriveU started its operations in July 2015 and is currently offering services across 4 cities – Bangalore, Chennai, Mumbai and most recently in Delhi.

It has about 500 drivers on board and aims to ramp up the number to one lakh in the next 2-3 years. DriveU has so far served 30,000 trips to over 12,000 satisfied customers, among that over 60 per cent are women”.

DriveU, a brainchild of Ashok Shastry, Rahm Shastry, and Amulmeet Chadha has more than 500 chauffeurs across its offering cities Bengaluru, Chennai, Mumbai, and New Delhi.

DriveU recently acquired CallAtHome, a Gurgaon based on-demand driver service provider, which will help the company to grow its driver base and all the drivers of CallAtHome will join the team of DriveU. The partnership of DriveU and CallAtHome is the first Merger & Acquisition deal in the on-demand driver marketplace in India.

To know more, CallAtHome service was launched in July-15 by Alok Inamdar, Satyendra Singh, and Anubhav Sood and with a customer base of 2,000 with more than 7,000 bookings.

Currently, DriveU has 51 employees and is growing at a rate of 30-40% MOM in revenue. Going few months back, in Feb this year DriveU raised seed funding from Unitus Seed Fund to branch in to new markets and gain new customers. Also the company plans to increase the driver base to 1,000 by the end of this year and to expand its footprint in 10 metro cities by early 2017.

Share Button
Masters in
Digital Marketing
for professionals & job seekers
Learn how to market a business online just like experts & agencies do it.
Learn from real practitioners not just trainers.

Watch DSIM Trainees Celebrating Last Day of Batch

Watch Demo


Call Us
Free Demo