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Weekly Wrap-up From Digital Marketing World

31/07/2016
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CASE STUDY

How PaperBoat is building its brand story with superb marketing strategy?

The contextual exploration outlines the journey and bazaar status of Paper Boat, a brand of non-carbonated beverages and energy drinks produced and marketed by Hector Beverages. Read the article and become conversant with what actually worked for this Bangalore headquartered traditional Indian juices brand.

INFOGRAPHIC

Annual Funding Report (2015-16) – Indian Startups

E-business industry is supporting bizarre roar and the Infographic offers the essentials on investments received by Indian startups for the year 2015-16.

NEWS

A couple of top-read and unpredicted news under the fragment; Flipkart’s Myntra acquires Jabong and comes  a step closer to preserve its position as India’s No. 1 e-business site; Facebook launches a new tool ‘App Event Optimization’ to target clients actually using the application, not keeping up the communication limited to installation just; Google conveys to bring big changes to Adwords, to give clients with the most out of its components.

REPORT

Global e-commerce market is worth $22 trillion

With developing chance of electronic business (E-trade), the worldwide business sector has gotten to be worth $22 trillion, details offered by UNCTAD, a primary organ of the United Nations General Assembly dealing with trade, investment, and development issues.

FUNDING

23 Indian Startups Making News This Week (18 July – 24 July)

The report records down all the Indian startups that got investment this week. Skrilo, RentoMojo, iServe, and so forth are names present and these are good to go to use the raised capital for their brands and business development.

INTERVIEW

DSIM opens a lot of doors in digital space that otherwise would remain closed

An interview with Mr. Parth Shrivastava, a digital marketer at Accenture, allows readers to get through his learning experience at DSIM and how it helped him to venture into the industry with such a foremost name.

DSIM STARTUP

NinjaCart; How NinjaCart is delivering freshness directly from farmers to consumers?

DSIM trails the conviction of making students empowered with inordinate entrepreneurship abilities and accordingly offers readers a chance to get to know the emerging businesses/startups across the Indian Business sector. This week, we have discussed ‘NinjaCart’, an online grocery delivery store. The name is truly getting something noteworthy in motion and so, we have shared our blog space with them.

INTRIGUING ACTUALITIES AND FIGURES

It is continually fascinating to go over the lesser known information and eventually inspiring to know individuals who have made an enduring commitment towards making a better world. The articles hurl light on the accomplishments of these prodigious identities and their taken after attitude and values.

HUMOR

Top 11 Quotes by Donald Trump

Now and again, we come across wittiest adages, professed by understood identities. The write-up offers you an opportunity to know the approach and attitude, Donald Trump, a figured American Businessman, author and a reality television personality, has.

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