An Interview with Mr. Kushal Raja, Business Executive at ETP Group and DSIM’s Ex-Trainee
He shares with us how digital marketing helped him in adding additional skillset in his profile.
Q1. Hi Kushal, you have done MBA in marketing from MPSTME, Mumbai and did digital marketing training from DSIM. So what compelled you to undergo a digital marketing training?
Ans. In my course curriculum in MBA, we have to do an internship in marketing projects. I did an internship on 2-3 projects in my vacations earlier. Since my final placement was about to start that time, I was just trying to explore some option for an internship in digital marketing. Digital marketing is very booming industry and I want to explore the digital space. That time I heard about DSIM, so instead going for internship projects, I joined advanced digital marketing course from DSIM.
Q3. All the very best Kushal. What do you think is the scope of digital marketing?
Ans. Digital marketing is a fast evolving domain with almost daily changes happening across various platforms. I think as the digital marketing industry is always evolving it is a good idea to spend time in learning these skills. Digital Marketing has opened up the opportunity in the Marketing sphere. This arena is highly dynamic and the more you delay, the more time you’ll have to spend in catching up.
Q5. So, before we finish it up, do you have any message for the mass?
Ans. There’s no substitute for experience to build proficiency in digital marketing. Learn everything practically. Remember its fine to make mistakes in this learning process. That’s the only way you can learn Digital Marketing. Make sure if you are diving in this pool, you are ready to be patient, learn from mistakes and failures, correct them and create the results that the business is expecting out from you as a digital marketer.
Mr. Kushal Raja completed his Digital marketing training from Delhi School of Internet Marketing in April 2016.