13 Retargeting Ad Stats you probably didn’t know

retargeting-dsim-dsim

retargeted-dsim

  1. 25% of online viewers enjoy seeing retargeted ads.
  2. Retargeting can boost ad response up to 400%.
  3. Retargeting ads are 76% more likely to get clicks than regular display ads.
  4. The click-through rate (CTR) of a retargeted ad is 10 times higher than the CTR of a typical display ad.
  5. Retargeting ads lead to a 1046% increase in branded search.
  6. 54% of marketers consider social media as the hottest topic in retargeting.
  7. Website visitors who are retargeted with display ads are more likely to convert by 70%.
  8. 68% of marketing agencies and 49% of brands have a dedicated budget for retargeting.
  9. 35% of marketers turn to search retargeting primarily to increase brand awareness.
  10. 30% of consumers have a positive or very positive reaction to retargeted ads, while only 11% feel negatively about them.
  11. 46% of search engine marketing professionals believe retargeting is the most underused online marketing technology.
  12. The average click-through rate for display Ads is 0.07%, while the average click-through for retargeted Ads is about 0.7%.
  13. 50% of marketers said their retargeting budget will increase in the next 6 months.
Masters in
Digital Marketing
for professionals & job seekers
Learn how to market a business online just like experts & agencies do it.
Learn from real practitioners not just trainers.

Watch DSIM Trainees Celebrating Last Day of Batch

About the author

DSIM Team

DSIM Blog is created to help you to know all aspects of Digital Marketing ranging from basics of Digital Marketing to Advance Level Topics, Read our posts and feel free to reach our team for any queries.

Leave a comment: