DSIM’s Guide- Social Media Image Sizes

Do you know how to optimize images for different social media platforms?

Are you looking for an article to help you ensure your image dimension is right?

In this article, you’ll learn about the ideal image sizes for the top social media platforms.

Social Media Image Sizes

Facebook

With 2.23 billion monthly active users, Facebook continues to overtake other social media platforms. It is the world’s largest social network.

The images you use here are important — picking out a lower-quality or bad image can make or break your engagement.

Image Dimensions | File Sizes

• Cover image: 820 x 312 (minimum 400 x 150)
• Profile image: ≥180 x 180

• Shared post image: 1200 x 630
• Shared link preview image: 1200 x 628

• Highlighted Image: 1200 x 717
• Facebook stories: 1080 x 1920 pixels

• Event image: 1920 x 1080

Twitter

With 336 million monthly active users, Twitter is one of the social media channels that your customers will frequently use to discuss your brand. The #1 reason people come to Twitter is to discover something new and interesting.

And in recent times, Twitter has made so many big changes to its complete layout.

Image Dimensions | File Sizes

• Header image: 1500 x 500 | maximum 5 MB
• Profile image: 400 x 400 | maximum 2 MB

• In-stream image: 440 x 220 | 2:1 Ratio
• Tweet images: 1024 x 512 pixels

YouTube

YouTube has more than 1.9 billion active monthly users and is available on hundreds of millions of devices. More than 1 million brands have already understood that YouTube is a great way to reach their customers.

Image Dimensions | File Sizes

• Channel cover images: 2560 x 1440 | maximum 4 MB
• Channel icon: 800 x 800

• Video thumbnail: 1280 x 720

Instagram

Instagram is the most popular photo-sharing social networks with more than 800 million users. It is the number one social media channel where people share; discover new places, products, and experiences. It is a place to display your visual creativity.

Image Dimensions | File Sizes

• Profile image: 110 x 110
• Image thumbnail: 161 x 161

• Shared photos: 1080 x 1080

• Shared videos: 1080 pixels wide
• Instagram Stories: 1080 x 1920 (minimum 600 x 1067) | maximum 4 GB

Google+

With 300 million monthly active users, Google+ is an important place for brands to maintain a constant presence — particularly for small businesses who want to highlight on local searches.

Image Dimensions | File Sizes

• Profile image: 250 x 250 | maximum 100 MB
• Cover image: 1080 x 608 | minimum 480 x 270

• Shared image: 497 x 373

• Shared video: ≥496 pixels wide
• Shared link image thumbnail: 150 x 150

Pinterest

Pinterest has more than 250 million active monthly users.  Over hundreds of million people come to Pinterest every month looking to discover new ideas and products. You can help them discover and learn more about your brand by sharing your unique brand identity.

Image Dimensions | File Sizes

• Profile image: 165 x 165 | maximum 10 MB
• Board cover image: 222 x 150 | minimum 55 x 55

• Pinned image preview: 236 pixels wide

LinkedIn

With 500 million registered users, LinkedIn is the world’s largest professional network.

It is a great place for you to source great employees and to connect with other industry influential. It is becoming a growing source for brands to publish and share highly clear content.

Image Dimensions | File Sizes

• Banner image: 1584 x 396 | maximum 4 MB
• Profile image: 400 x 400 |minimum 200 x 200 | maximum 10 MB
• Cover image: 1536 x 768
• 
• Shared image: 350 pixels wide
• Shared link preview: 180 x 110

• Company logo image: 300 x 300 | maximum 4 MB
• Company cover image: 1536 x 768 | minimum 1192 x 220| maximum 4 MB
• Company page banner image: 646 x 220 | maximum 2 MB

• Square logo (appears in company searches): 60 x 60 | maximum 2 MB

Tumblr

Although Tumblr doesn’t have as many monthly users as some of the other social networks, that doesn’t make it any less valuable to brands. With 550 million monthly users, it is used as a blogging platform, a social network and a content-sharing center.

There are currently over 396.8 million blogs that have more than 158.1 billion posts.

Image Dimensions | File Sizes

• Profile image: 128 x 128

• Image post: 500 x 750 |maximum 1280 x 1920 | maximum 10 MB

Snapchat

With 191 million daily active users, Snapchat is a social media platform that allows users to post pictures and updates to all their friends or specific users.

However, widely measured a millennials-only app, Snapchat’s reach is unquestionable.

• Geofilters, ads, and lenses: 1080 x 1920