16 Video Engagement Stats: What You Must Know (2018)

video-dsim

video-engagment_dsim

  1. 51% of marketing professionals worldwide name video as the type of content with the best ROI.
  2. Marketers who use video grow revenue 49% faster than non-video users.
  3. 64% of consumers make a purchase after watching branded social videos.
  4. Social video generates 1200% more shares than text and images combined.
  5. Video drives a 157% increase in organic traffic from SERPs.
  6. Videos up to 2 minutes long get the most engagement.
  7. 85% of Facebook videos are watched without sound.
  8. Video on a landing page can increase conversions by 80% or more.
  9. Native videos on Facebook have 10 times higher reach compared to YouTube links.
  10. The average CVR for websites using video is 4.8%, compared to 2.9% for those that don’t use video.
  11. Having a video on a landing page makes it 53% more likely to show up on page 1 of the SERP.
  12. 46% of users act after viewing an ad.
  13. An initial email with a video receives an increase click-through rate by 96%.
  14. Cisco states that live internet video will account for 13% of the total video traffic in 2018.
  15. Video attracts 2-3 times as many monthly visitors.
  16. Combining video with full-page ads boosts engagement by 22%.
Masters in
Digital Marketing
for professionals & job seekers
Learn how to market a business online just like experts & agencies do it.
Learn from real practitioners not just trainers.

Watch DSIM Trainees Celebrating Last Day of Batch

About the author

DSIM Team

DSIM Blog is created to help you to know all aspects of Digital Marketing ranging from basics of Digital Marketing to Advance Level Topics, Read our posts and feel free to reach our team for any queries.

Leave a comment: