Last updated on June 16th, 2017 at 11:27 amWhat you will find in this Case Study? About TripAdvisor Business Model Growth of TripAdvisor Scaling Traffic via SEO Future of TripAdvisor About TripAdvisor Founded in 2000 by Stephen Kaufer and Langley Steinert, Boston-based TripAdvisor is a travel website that provides reviews and other information for consumers […]
Last updated on October 7th, 2016 at 12:44 pmWhat you will find in this case study? 1) About the company 2) Why Pulse Candy was a huge success? 3) Success Story In this digital era, there is still the existence of one category of advertising that truly stands out – Word of Mouth! And Pulse […]
Last updated on October 14th, 2016 at 02:49 pmWhat you will find in this Case Study? 1) About the company 2) Business Model 3) Brand Building & Growth 4) Funding received by cleartrip 5) Cleartrip over social media About Cleartrip Cleartrip is an Indian online travel company headquartered in Mumbai. It provides online booking services […]
What you will find in this Case Study? 1) About the company 2) Idea behind the company 3) Growth and Revenue generation 4) Company on social media About the Company RedBus is India’s largest online bus ticketing platform, trusted by over 6 million Indians. Three BITS Pilani alumni Phanindra Sama, Charan Padmaraju and Sudhakar Pasupunuri […]
Last updated on April 7th, 2016 at 12:44 pm What you will find in this Case Study? 1) About the Company 2) Idea behind InMobi 3) Growth and revenue 4) InMobi on Social Media 5) Future Plans of the company About the Company InMobi is a multi-million company and positions itself among the top in […]
What you will find in this Case Study? 1) About the company 2) How it uses Facebook, Twitter, Instagram, Vine? 3) Conclusion Introduction HP was founded in 1939 in a car garage in Palo Alto, California, United States. Hewlett Packard (HP) has grown-up to become one among the largest technology companies in the world, leading […]
Last updated on March 28th, 2016 at 12:35 pm What you will find in this Case Study? 1) About Big Basket 2) How BigBasket started? 3) Funding Received 4) Business Model 5) Current Scenario of BigBasket About Big Basket BigBasket.com with 18000+ products and 1000+ brands listed on their catalogue is known to be […]
What you will find in this Case Study? 1) About DOVE 2) DOVE advertising strategy from 1950’s to 1990’s 3) DOVE’s Campaign for Real Beauty 4) DOVE advertising strategy from 2000’s to 2013 5) Social Media Presence 6) Promotion through Website and app 7) How DOVE has Evolved About Dove Dove is a personal care […]
What you will find in this case study? 1) About L’Oreal 2) Evolution of L’Oreal 3) Content Strategy 4) Social media strategy 5) Social media Campaign 6) Stories that helped L’Oreal to become bigger Introduction The L’Oréal Group is the world’s largest cosmetics and Beauty Company, with an annual turnover of €22.53 billion (Euro) in […]
What you will find in this case study? 1) Introduction 2) The Journey 3) Working and Revenue Model 4) Technology behind Voonik 5) Marketing and Brand Strategy 6) Future Plans Introduction Voonik is a fashion marketplace for women, with a focus on personalization. Founded in 2013 by Sujayath Ali and Navaneetha Krishnan, Voonik app handpicks […]
What you will find in this Case Study? 1) About Company 2) Marketing strategy of Mahindra 3) Company growth 4) Future Plan About Company Today, the Mahindra Group is a US $16.9 billion federation of companies and one of India’s top 10 business houses with more than 2, 00,000 employees in over 100 countries across […]
What you will find in this case study? 1) Introduction 2) The Journey 3) Revenue Model 4) Growth & Development 5) Marketing and Brand Strategy 6) How social is Limeroad? Introduction: Limeroad is an ecommerce portal with a difference. It is a women-only, managed marketplace with a zero inventory model, showcasing over 750 big & small […]
What you will find in this case study? 1) Introduction 2) The Journey 3) Growth of BlueStone 4) What made BlueStone to lead in the online jewellery space? 5) How BlueStone uses social media platforms? 6) Conclusion Introduction: Indian Jewellery industry is one of the fastest growing segments on Indian economy. BlueStone is an online […]
What you will find in this Case Study? 1) About Micromax 2) How Micromax Started? 3) Reason for the success of the brand 4) Marketing Strategy 5) Results About the Company Micromax is an Indian consumer electronics company headquartered in Gurgaon. The company was established as an IT software company operating in the embedded devices […]
What you will find in this Case Study? 1) About Company 2) Business model and objective 3) Strategies adopted by Seagate 4) Results achieved 5) Current picture of Seagate over Social Media Platforms About Company Seagate is a data storage company that was incorporated in 1978 in America as Shugart Technology. It was started by […]
What you will find in this Case Study? 1) About Airbnb 2) The beginning 3) The success 4) Business model 5) Referral Programs of Airbnb 6) Current scenario over social media platforms About Airbnb Airbnb is a marketplace where people share their private spaces all over the world to be rented for short-term. These spaces […]
What you will find in this case study? 1) Introduction 2) How Starbucks uses social media platforms? 3) Tweet a Coffee Campaign 4) Conclusion Introduction Starbucks is a part of everyone’s daily life. Starbucks was one of the first companies to offer free Wi-Fi. Starbucks has used social media as their best platform to communicate […]
What you will find in this Case Study? 1) About Old Spice 2) Business Need 3) Solutions with Social Media 4) Results Achieved About the Company The Old Spice products were manufactured by the Shulton Company, founded in 1934. The brand’s first product, Old Spice for women, came up in 1937 following Old Spice for […]
