What you will find in this Case Study? 1) Introduction 2) Social media strategy 3) TVC Campaigns The aerated beverage industry is dominated by Coca-Cola and it has many rival companies in the local market but internationally Pepsi is the only brand which is giving Coca-Cola a bit of competition. The Coca Cola and Pepsi […]
What you will find in this Case Study? 1) About Cadbury 2) Strategies adopted by Cadbury 3) Results achieved About Cadbury Cadbury is a British multi-national confectionery subsidiary company completely owned by American company Mondelez International since 2012. It is the second largest confectionery brand in the world after Wrigley’s. Cadbury is headquartered in London […]
What you will find in this casestudy? 1) Introduction 2) Strategies taken by Sharekhan 3) Result Achieved Introduction Sharekhan is one of the top retail brokerage houses in India with its strong presence over the web. The company provides equity based products. The platform provides online trading, investment, and stock marketing. Launched by Shripal Morakhia […]
What you will find in this Case Study? 1) About Sulekha 2) Beginning of Sulekha 3) Success Story 4) Turning point in the journey of Sulekha 5) Marketing & Promotion 6) Future Plans About Sulekha Sulekha.com is one of India’s largest and fastest-growing digital platforms for local service need fulfillment in more than 40 cities, […]
What you will find in this Case Study? 1) About Happily Unmarried 2) Success Story 3) Funding Received 4) Marketing and Promotions 5) Future Plans 6) Interview with BBC About Happily Unmarried Happily Unmarried founded in 2003 is known for quirky products is a product brand from India. Based in Delhi, it was founded by […]
What you will find in this case study? 1) About FabAlley 2) How FabAlley started? 3) Growth and Success story 4) Marketing Strategy 5) Business model 6) Funding 7) Future Plans About FabAlley FabAlley based out in Gurgaon is an online fashion destination for taste-makers and trend-breakers all over the country. 29-year olds Shivani Poddar […]
What you will find in this Case Study? 1) About the company 2) About the Founder 3) How MobiKwik Started? 4) Marketing Strategy 5) Business model 6) MobiKwik’s Growth 7) Funding 8) Awards About the company MobiKwik, simply put is one of India’s leading Mobile Wallet companies, that offers its users to use this virtual […]
What you will find in this Case Study? 1) Introduction 2) Idea of Naukri.com 3) Journey and growth of Naukri.com 4) Business and Revenue Model 5) Marketing Strategies of Naukri.com 6) SWOT Analysis 7) Awards Introduction Naukri.com is one of those organizations which don’t need any introduction. Naukri.com is an online job portal started by […]
What you will find in this Case Study? 1) About the company 2) How OLX Started? 3) Growth and Success Story 4) Marketing Strategy 5) Revenue model 6) Funding 7) Future of online classified About OLX OLX has quickly become a household name in emerging markets. OLX has reached a milestone that puts it in […]
Last updated on October 17th, 2015 at 05:43 am What you will find in this case study? 1) About Founder and the company 2) Pre-launch period of CarTrade 3) How was CarTrade Started? 4) USP of CarTrade 5) Funding Received by CarTrade 6) Growth and Expansion About founder and CarTrade CarTrade is among the country’s […]
What you will find in this Case Study? 1. About Craftsvilla 2. Promotion and Marketing 3. Target customer and customer trend 4. Growth and Journey About Craftsvilla Craftsvilla is an online portal to showcase the art and creativity of Indian artisans and craftsmen where they can directly connect with global consumers. It is basically an […]
What you will find in this case study? 1) About the Founder 2) Pre-launch period of Firstcry 3) How was Firstcry Started 4) Business Model 5) Marketing and Promotion 6) Vision and Future Plans About the Founder Supam Maheshwari, an IIM-A pass out and engineer from Delhi College of Engineering put the innovative idea of […]
Last updated on September 24th, 2015 at 10:11 am What you will find in this case study? 1) About UrbanLadder 2)The Journey 3) Promotion 4) Challenge, Growth and Future Plans About UrbanLadder Urban Ladder is among India’s fastest growing furniture e-tailers. Unlike competitors which operate as marketplaces, the Bangalore-based startup owns processes end-to-end, which means […]
What you will find in this case study? 1) About Nykaa 2) Idea of emergence 3) Marketing Strategy 4) Business Growth 5) Funding and Future Plans About Nykaa Nykaa is a beauty and wellness e-commerce platform that sells branded products across wide categories of makeup, skincare, hair care, fragrances, bath & body and luxury products […]
Last updated on September 18th, 2015 at 12:34 pm What you will get in this case study? • About Ferns and Petals • Journey • Business Model • Marketing and Promotional Strategy • Growth and Future Plans About ferns and Petals Ferns N Petals (FNP) is a flower and gifts retailer started by Vikaas Gutgutia […]
Last updated on September 3rd, 2015 at 08:33 am What you will find in this case study? 1) About Snapdeal 2) Success Story 3) Working Model 4) Mobile Thrust 5) Marketing Strategy 6) Funding 7) Acquisitions 8) SWOT Analysis 9) Business Result 10) Awards About Snapdeal Snapdeal, founded by Kunal Bahl and Rohit Bansal, is […]
What you will find in this case study? 1) About Practo 2) Idea of emergence 3) Survival in the startup graveyard 4) Business Model 5) Mobile Commerce 6) Funding and Growth story About Practo Practo is an internet based service to schedule appointments with doctors. Users can search for doctors based on specialty and location, […]
Last updated on August 14th, 2015 at 11:59 am What you will learn in this case study? 1) About Pepperfry 2) The Idea of emergence 3) Business Model 4) Marketing and Promotions 5) Funding and Future Plans 6) Awards Indian E-commerce is helping catalyze economic growth by creating new business segments, promoting competitiveness and ensuring […]
