On February 4th, the social network Facebook turns 12 years old.
Facebook users will see a personalized video that pulls together highlights of their experiences with friends – ones that they have already chosen to share on Facebook. It’s all part of the social network’s 12th birthday, what the company is calling “Friends Day.”
Facebook wants you to remember that time in your timeline is well-spent, and delivers returns in the form of recalled memories and connections with friends and family members.
“That’s what the best movements do. You find ways to keep it focused on the needs of the community, and it’s not about you” said, CEO Mark Zuckerberg. “And that’s the whole point of Friends Day. We felt like the world was making it too much about us and it’s not about us”, he added.
Facebook’s 12th anniversary follows a year of other significant milestones for the social network. The company now counts more than a billion daily active users of its flagship app, and is closing in on a billion daily actives on mobile as well. WhatsApp also just passed the 1 billion user mark and Messenger, the once-maligned Facebook offshoot, is also approaching 1 billion daily active users.
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