How to Write a Compelling Call-to-action?

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Calls-to-action are one of the most important essentials of lead generation and ideally they should be used in all your marketing tactics like blogs, social media, emails and so on. First thing first that you need to concentrate while writing a compelling call-to -action is its clarity. Your CTAs should pass on clear messages that […]

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How to Optimize Calls-To-Action

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The creation of compelling and relevant CTA buttons are little bit tricky but not impossible. It has been seen in the past that a single change in buttons has impacted conversion in a great way. Although the button sounds simple but there are so many things related with it making it a little bit complicated. […]

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How To Send Bulk Emails Effectively?

Sending mails is one of most important techniques in online marketing but when there is a big list you need to send mails to, the task becomes quite tough. However with the availability of many softwares in the market, you can send bulk emails easily. Besides, these softwares let you send the emails the way […]

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How to Optimize Your Marketing Content?

Do you remember when was the last time you went ahead and changed and updated your content marketing strategy? Your marketing content is the content that is there on your website, blogs, advertisements and so on. You have created your marketing content to promote your product and services and run your business. But have you […]

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Why Do You Need To Optimize Your Homepage?

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The homepage of your company’s website represents your brand. It caters to a number of different purposes apart from functioning as the landing page sometimes. It introduces your value proposition and establishes your brand. If you analyze, you will find that the homepage of your website is most frequently viewed online tool. This is why […]

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