Last updated on September 2nd, 2014 at 05:07 pm
The power of viral marketing isn’t hidden from anybody. If you can make your marketing message to go viral, nothing could be better than this, for it keeps giving you result long after you initiated the campaign. And, social media is a perfect platform for getting things viral.
But remember you never know when this advantage turns into disadvantage and when a negative point about your company gets highlighted in the form of a post or a comment and gets viral. So, you always need to be on your alert.
Social media marketing helps you bring traffic to your website, generate leads, generate revenue for your business and a lot more if carried out well. However, there are so many common mistakes that people commit every now and then and not only end up losing big perks but get a big hit on their ongoing income as well. Here are six most common of them
The missing commitment
Too much of automation
While too much of automation is bad, inconsistent posting also results into a very bad impact on your fans and followers and makes them to think that either your business is going through losses or you aren’t serious about it. So, make a clear strategy for your content and try posting at least once every day.[useful_banner_manager banners=24 count=1]
Poor customer service
A good customer service on social media can turn your brand opponents to your brand proponents. So, don’t be afraid of off putting comments or posts by your customers, just try to be smart and subtle, and deal it patiently. Make them feel important no matter if the solution takes even a day. But remember the viral factor and that one bad remark can go viral if not dealt on time.
The missing lead generation strategy
Learn from real practitioners not just trainers.