Weekly Wrap-up from Digital Marketing World

Hi. 

 
Welcome to Delhi School of Internet Marketing’s blog.

Every Week, DSIM’s blog gets started with a wrap-up bringing to you highlights from the previous week’s best posts and details of what’s been written.

And, I want you to try a few of the best & new marketing takeaways….just in time for the lazy days of month.

Undoubtedly, we talk a lot about marketing….

Where to start? 

 
For those new to DSIM’s blog.

It can be a bit of overwhelming to begin. I suggest you start with the best articles and click on everything that strikes your interest.

A quick look at some of the popular posts in a few different categories for the week:

1) Case Study

 
Rebranding Done Right or Wrong?: 5 Examples To Learn From – Rebranding is the hottest marketing trend in a prompt of efforts to appear fresh, new and significant for today’s audiences. A case study, offering some inspiration and showing up how well a rebranding strategy can work for brands.

2) Infographics

 
Affiliate Marketing vs. Referral Marketing – Affiliate marketing is usually mixed up with referral marketing, as both forms of marketing use third parties to drive sales to the retailer. An Infographic that we’ve put together to elucidate the differences between both.

11 Impressive Facebook Messenger Stats You Need To Break Out – Read on the infographic and take a look at these important 15 stats and start admiring Facebook Messenger Marketing a bit more.

3) Funding

 
11 Indian Startups Making News This Week (22 May- 28 May) – A weekly report on Indian Startup Funding in May 2017. Check out the list of top funding deals that happened in Indian Startup Ecosystem this week. Yepme, Delhivery, Travelspice, The Print, Aye Finance, Box8, GenNext, etc. are the names present in the list.

4) Worldwide Marketing Events

 
The June 2017 Calendar – Listed here are the top 41 marketing events and conferences in the month of June, you might be interested in. The picks are from everywhere around the world and it’s time you get a plan attending your favorite as you’ll find answers to your most complex marketing issues.

5) Student Interview

 
“DSIM is best in digital marketing training delivery.”- Parul Bansal – An interesting conversation with Parul Bansal, DSIM’s Ex-trainee and Social Media Executive at Astro Science. Read on the complete interview to know how DSIM helped her to improve her professional skills.

“DSIM fulfilled my wish of becoming a digital marketer”- A.Mahesh – An interesting conversation with A.Mahesh, DSIM’s Ex-trainee and Product Executive at ‘Cognizant’. Read on the complete interview to know how DSIM helped him to build career in digital marketing.

6) Digital Marketing Tool of the Week

 
Woopra – An advanced user-tracking software service1 ‘Woopra’ as a service allow you to know & understand your customers broadly by monitoring their activities within websites, apps, emails, and more. It offers customer profiles, real-time analytics, as well as real-time notifications.

7) Latest news & update

 
Google is introducing Maximize Conversions in AdWords – To help marketers make most out of their advertising budget, Google AdWords is introducing Maximize Conversions: a new Smart bidding strategy. The new technology automatically sets the right bid for each auction to help get marketers the most conversions within their daily budget.

Click-to-Messenger Ads now available on Instagram – The click-to-Messenger ads introduced by Facebook are now available for Instagram users. Now you can start conversations directly from the place.

Google Adds ‘Buy’ Button To Search Ads – Google has introduced a beta program for Purchases on Google, which allows qualifying merchants to add a ‘Buy’ button to search ads. It’s a great way to save customers a step when they want to make a purchase.

8) Content Bonanza

 
5 Tips To Make You Create Impressive Facebook Ad Images – Looking for ways to improve your cost per click for Facebook ads? Using the right images could significantly impact the success of your ads and improve the cost per click! Here are 5 points on creating B2B Facebook ad images that we can promise will improve your results.

8 Important Tips For Picking Your Website Color Scheme – There are several things that together make the contribution and so, is the Brand color; having a relationship with brand value. So, an article featuring 8 important tips on how to pick the perfect website color scheme, so that you can make it pop.

7 Tips to Nurture Leads with Marketing Automation – Lead nurturing is important for any business to move potential buyers down their sales funnel and to increase sales. Check out 7 ways you can use marketing automation to help nurture your leads.

7 Best Secrets To Building An Amazing Contact Us Page – You can build the quality of your brand, nurture client retention, and grow your customer base by designing the perfect Contact us page. Create an engaging, informative, and easy-to-use contact form with these tips.

8 Exit Popup Hacks To Make You More Money – Exit popups help re-engage visitors who were about to leave. Here the article has hacks that can make your exit popups super effective and help you create a great experience for your visitors.