The Digital marketing industry in India is multiplying over the past few years. Many graduates, young professionals, and trained professionals are heading towards a digital marketing career in India.
In January 2021, the Digital Marketing industry in India grew by 10.9% and reached Rs.75,952 crores.
As per McKinsey Global Institute (MGI), the digital economy has the potential to unlock productivity and would create 60-65 million new jobs by 2025.
- List of 10 Best Digital Marketing Courses in India
- 1. Digital Vidya
- 2. DSIM (Delhi School of Internet Marketing)
- 3. Digital Academy India
- 4. National Institute of Information Technology (NIIT)
- 5. All India Management Association (AIMA)
- 6. upGrad
- 7. Learning Catalyst
- 8. Manipal Pro Learn
- 9. DigiGrad
- 10. Internet Marketing School (IMS)
- Digital Marketing Courses Wrap Up!
- 1. What should I look for in a Digital Marketing Institute?
- 2. Is Digital Marketing a good career choice?
- 3. What will I learn in the Digital Marketing course?
- 4. How much time can I learn the Digital Marketing course?
- 5. Can I learn a Digital Marketing course Online?
Growth of Digital Marketing Career in India
Digital marketing has become omnipresent nowadays. Either you want to ensure your career growth or optimize your business presence, mastering digital marketing skills is important.
Recent digital marketing trends also vouch for the accelerated adoption of digital mediums across the globe, for instance, Digital media is expected to grow with a CAGR of 22.47 percent to reach Rs. 23,673 crores by 2022.
According to a combined study of CII & KPMG, 20+ Lakh jobs have been created in the Digital Marketing space and it is only going to exceed the available talent pool.
Let’s have a look at the number of digital marketing jobs available-
These numbers show that the digital marketing industry is multiplying, and it is expected that it will expand more in the near future.
The Covid-19 impact has also channelized a shift from offline to online/work-from-home working culture, and in such scenarios, Digital Marketing not only naturally fits in but also optimizes work performance and profits.
Some of the other reasons to make a career in Digital Marketing are :
Let us now understand how you can learn and sharpen your digital marketing skills-
From where you can learn Digital Marketing in India?
This is where Digital Marketing Institutes come into the picture. These Digital Marketing institutes help the students or professionals to know every detail of digital marketing. They provide practical training and job opportunities to them. But the question is-
Are there enough Digital Marketing Institutes from where you can learn digital marketing? – The answer is Yes.
As the demand for digital marketing courses is increasing rapidly, simultaneously, there is also an increase in the number of institutes that provide this course to an aspiring candidates.
But, choosing the best institute from the extensive list of institutes can be difficult for a person. -To help them out, here are the top 10 Digital Marketing Courses in India-
List of 10 Best Digital Marketing Courses in India
We have compiled our list of 10 Best digital marketing courses in India by analyzing different available courses on the grounds of-
- Course curriculum & faculty expertise
- Reviews/recommendations of students and industry experts
- The market value of their certification
Let us get started with the best digital marketing courses straight away-
1. Digital Vidya
Digital Vidya, an Edtech company founded in 2009 is a global leader in Digital Marketing and Data Science Trainings. Digital Vidya is the first company to launch social media marketing workshops for corporates in India.
Since then, Digital Vidya is offering its courses for all the people who want to make a career in the digital marketing field. They have trained over 60000+ professionals since 2009. They have offered more than 5500+ digital marketing training programs on their platform in 55+ countries.
The curriculum of this digital training program covers each aspect of digital marketing. Any aspiring student, entrepreneur, or working professional can opt for either online or classroom training.
One key highlight that empowers DigitalVidya to stand out from other Digital Marketing courses is its corporate offering that offers customized Digital Marketing Training and enablement for corporations to optimize the performance and presence of businesses with contemporary Digital Marketing trends and practices.
The Comprehensiveness of Digital Vidya Digital Marketing Course
Certified Digital Marketing Master’s Course incorporates 44 modules, 3 internships, 250+ placement partners, 100+ class hrs, etc. Let us have a closer look at their course details-
|Search Engine Optimization (SEO)||4 Modules|
|Search Engine Marketing (SEM/Google AdWords)||4 Modules|
|Social Media Marketing (SMM)||5 Modules|
|Email Marketing||3 Modules|
|Inbound Marketing||4 Modules|
|Web Analytics||5 Modules|
|Facebook Marketing||2 Modules|
|Other Digital Marketing Topics||15 Modules|
Course Duration :
(i) Fast Track Training – 4 Months
(ii) Regular Track Training – 7 Months
Classroom – 3 Months
Successful completion of Digital Marketing Course at Digital Vidya will also enable you to have 15 Digital Marketing Certifications–
- Facebook Marketing Certification awarded by Facebook
- Content Marketing Certification awarded by LinkedIn
- Digital Marketing Master Certification awarded by Digital Vidya
- 8 Google Digital Marketing Certifications
- 3 HubSpot Digital Marketing Certifications
- Vskills Certification
Who should enroll in this Digital Marketing course?
- Marketing Professionals
- Business Owners & Entrepreneurs
- Professionals in other roles
Apart from the Digital marketing course, Digital Vidya provides other courses as well, which include data science, machine learning, web analytics, big data foundation course, data analytics, Inbound Marketing, Facebook Marketing Certification, and cybersecurity course.
Reasons to join DigitalVidya’s Digital Marketing Course
- The DigitalVidya faculty incorporates an expert panel of instructors who have been conducting corporate training programs and workshops for Google, LinkedIn, and Facebook in India
- Their Digital Marketing training program is well-structured and highly engaging that also offers course participants lifetime access to updated content & various tools
- Along with hands-on assignments and research-based internships, Digital Vidya also offers 100% Placement Support
- Digital Vidya also offers an exclusively designed Q&A Forum for Students for clarification of doubts.
- Students get exclusive Digital Marketing Paid internships after the completion of the course to enhance their skills.
- DigitalVidya in association with Nasscom Foundation offers a Social media Marketing Internship to course participants.
- DigitalVidya provides participants with their personalized LMS account and lifetime access to all session recordings for future access with regular updates on content.
- Digital Vidya provides course participants with Free Digital Marketing Tools Worth INR 72,000+ such as Landing Page Creator, WordPress Mega Theme, Ahrefs Software, SEM Software, and many more.
2. DSIM (Delhi School of Internet Marketing)
DSIM incorporates 10+ years of trust, 59000+ trained professionals, and 4500+ successful batches. It started as a hybrid model with 70% of courses in class and 40% in online instructor-led format.
DSIM also offers full-fledged live classroom training for industry executives and entrepreneurs. Its three verticals range from corporate training and campus learning to in-class training.
Over the years, it has grown to 15 + centers across India.
It has started 100% online instructor-led delivery for the last 2 years and seen tremendous growth and success due to high-quality content and expert trainers
Rated as one of the best digital marketing courses in India, DSIM offers masters in Digital Marketing that offers four courses in one program-
- Digital marketing
- Advanced marketing analytics and strategies
- Affiliate masterclasses
- Specialization modules
Key highlights of DSIM-
- 100% placement services
- Lifetime access to UPDATED content
- 10+ certifications
- 25,446+ professionals trained around the Globe
- 4.8/5 Ratings Given By Trainees
This Delhi-based internet marketing course is considered best for business owners, working professionals, wannabe entrepreneurs as well as for professionals looking for jobs.
Reasons to Take DSIM’s Digital Marketing Course in India
- AFFILIATE Master Classes – It provides participants an opportunity to start earning as a freelancer immediately after completing the course
- Practical Learning by offering hands-on experience
- Course participants can learn via assignments, projects, and case studies
- DSIM has a dedicated placement team
- DSIM also offers E-books & Study Materials
- Course participants will have Lifetime Access to Resources & Updates
3. Digital Academy India
Digital Academy India was founded in 2012, but in 2015, it was acquired by Digital Vidya. With Digital Academy India, a candidate can expect the best learning and training facilities as now it works under Digital Vidya.
This institute also provides internship opportunities in NASSCOM FOUNDATION and Digital Vidya. This effort helps a candidate to experience practical learning of digital marketing. It also guarantees 100% placement. As per the statement by Digital academy India, they have trained over 2000 professionals across the country.
This institute provides various certification and digital marketing courses, which include a Digital Marketing certification course, a Corporate Digital marketing training program, Google ad word certification courses, and a Digital Marketing Associate course.
The branches of Digital Academy India are in Delhi, Pune, and Gurgaon. For the digital marketing course, Digital Academy India provides two duration courses, one is for three months, and the other is for six months. The fee structure of which is around INR 49,900.
Reasons to join Digital Academy India’s Digital Marketing Course-
- Course Curriculum designed by the industry experts
- Course participants can enjoy Lifetime Membership to access Content
- Offers personalized opportunities to work on Live Projects
- Provides exclusive Internship Opportunities
- 24*7 Support Offered
4. National Institute of Information Technology (NIIT)
The National Institute of Information technology is the most experienced platform providing different courses to students for the last 30 years. But the digital marketing course was introduced by this institute in 2012.
This institute is well known in the educational sector. In 2017, the Trust Research Advisory (TRA) awarded this institute as India’s Most Trusted Training Brand.
When it comes to digital marketing courses, NIIT provides a Postgraduate Diploma in Digital Marketing for graduates. It also helps aspiring candidates to learn about SEO, SEM, Google certification, and Social media marketing.
This institute provides placement assistance for the Post Graduate course, workshops, etc. As far as the course fee is concerned, it charges INR 73,000 for the 12-week PG course. Whereas, for the short-term courses, this platform charges a different amount.
The cost for the Email Marketing course is INR 2500+ GST, SEO and SEM certification costs INR 7,750+ GST, and Social Media Marketing will cost 6,000+ GST.
5. All India Management Association (AIMA)
In collaboration with Digital Vidya, the All India Management Association (AIMA) has created an apex body for professional management. The Government of India has supported this initiative.
AIMA provides a Postgraduate Diploma in Digital Marketing, which is AICTE approved. AIMA is suitable for those aspiring candidates who want to become an entrepreneur and seeking jobs.
In the digital marketing course provided by AIMA, most of the marketing tools are covered. It includes SEO/SEM, pay-per-click, affiliate marketing, digital display, mobile marketing, online video, and social media analytics.
upGrad is another platform that provides digital marketing courses to aspiring people. It was founded in 2015 by Ronnie Screwvala. The vision for establishing upGrad is to empower the students to know their potential by learning various skills.
However, the digital marketing course is not provided by upGrad as its part of the curriculum. But, this will be conducted by MICA. upGrad has the best digital marketing facilities, which include the names of Sakhee Dheer and Vishal Jacob.
The best things about upGrad are the facilities, training, case studies, and curriculum that make this platform the best platform for aspiring students, entrepreneurs, sales professions, etc.
As far as charges are concerned, upGrad charges INR 87,750 + GST. The PG certification in Digital marketing and communication is of 6.5 months. Apart from this, any candidate can choose other specializations, such as social media and content marketing, marketing analytics, and marketing communication.
7. Learning Catalyst
Learning Catalyst is the platform that was established in 2009. The motive of this institute is to provide digital marketing training to aspiring students, working professionals, and entrepreneurs.
The digital marketing course by Learning Catalyst includes web marketing, web designing, SEO, Google Analytics, Inbound Marketing, SEM, Content Marketing, and mobile app development. This platform also provides mentorship and internship programs.
Learning Catalyst conducts a weekend session for businessmen working professionally in their Mumbai branch.
This institute has its branch in Mumbai, Vashi, Pune, Bangalore, Chennai, Delhi, Ahmedabad, and Hyderabad. Any aspiring student or entrepreneur or candidate can opt for online or classroom training.
8. Manipal Pro Learn
Manipal Pro Learn is a Bangalore-based institute that was founded in 2013. This institute is a part of Manipal Global education services which has a legacy of over 60 years.
This institute is well-known for the educational and skill training for the corporate workforce and students. Google India accredits the Digital marketing program of Manipal. These two organizations have jointly designed this program.
The Digital marketing course of Manipal helps an individual learn about Search engine optimization, Social media marketing, affiliate marketing, mobile marketing, and some other certifications.
Manipal Pro Learn has its branch in Kolkata, Mumbai, Bangalore, Delhi, Hyderabad, and Pune. This institute charges INR 32000 for this three-month course. Any aspiring candidate can take either online or offline.
DigiGrad is an initiative of Social Beat that aims to provide digital marketing training to aspiring candidates. Here, the training is provided through live interactive classes.
This platform provides the Certificate Program in Digital marketing available for marketers, entrepreneurs, and freshers. It also offers special programs that include SEO, Social media, Digital marketing, and other digital marketing streams.
The 12-week digital training program will cost candidates about INR 48000. This learning program has seven advanced training programs and includes practical application-oriented modules. It also guarantees a live project and offers internships.
10. Internet Marketing School (IMS)
Internet Marketing School had its first branch in Kolkata, and it was founded in 2016. The vision of this institute is to provide training to every aspiring candidate to boost their career in the digital marketing field.
In this institute, a candidate will find 16 certificates of completion, out of which 15 are from Google, and one is from IMS. A candidate will be provided workshops and other exercises for better training.
IMS provides various digital marketing courses and certifications to the students or professionals, which include an Online certification program in Digital marketing, a Certification program in Digital Marketing, and a Premium program in Digital Marketing.
The fee structure for the digital marketing course by this institute is INR 45,000+ GST. The branches of IMS are located in Kolkata, Delhi, Bhubaneswar, Raipur, Lucknow, and Siliguri.
Digital Marketing Courses Wrap Up!
On the concluding note, we hope the aforementioned list of 10 digital marketing courses will help you choose the right course as per your specific requirements.
According to KPMG, with more than 30+ lakh jobs on cards by the end of 2021, it is the best time to enter into a Digital Marketing Career.
Digital Marketing Course of DSIM covers all the aspects of digital marketing comprehensively using practical lessons and training to help you be a skilled Digital Marketer
1. What should I look for in a Digital Marketing Institute?
When you are choosing a Digital Marketing institute for yourself or anybody, look for program comprehensiveness, how the program addresses the dynamic changes of the industry, experienced faculty, maximum practical training, support to alumni, job opportunities, internship programs, and the fees of the institute.
2. Is Digital Marketing a good career choice?
The demand for digital marketers is growing at a rapid pace in the corporate world. There is a massive competition for skilled talent, which can help a trained professional to negotiate for outstanding salaries and benefits.
3. What will I learn in the Digital Marketing course?
In a digital marketing course, a student will learn about Search Engine Optimization, Search Engine Marketing, Email Marketing, Social Media Marketing, Inbound Marketing, Content Marketing, and Web Analytics.
4. How much time can I learn the Digital Marketing course?
Every learning institute has its own digital marketing course duration, which can be 45 days, three months, and even six months. Usually, it is for 3 months, but it entirely depends on the institute from which you are learning.
5. Can I learn a Digital Marketing course Online?
Yes, any interested candidate can learn digital marketing courses online. Many top institutes provide both online and offline facilities for students to learn this course.