21 Powerful Tools To Make You Social Media Expert

Oct 24, 2016
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Are you a marketer and invest a plenty of time around social networking using it as a weapon to upraise your brand?

Then, you realize that keeping up there is really exhausting.

Yet, with the correct tools in place, you can deal with your social media tasks effortlessly and successfully. Here we have brought few of the selected tools to help you become a practiced professional with clarity and confidence multiplying your efficiency.

1) Hootsuite for Social Media Scheduling

Hootsuite, a super time-saver tool is adored broadly amongst social media marketers teaching them to oversee social media dashboards brilliantly. It allows you accomplish more with social media, with a feature to unite with more than 35 popular social networks. Use it for content scheduling, social media monitoring, to grow your social reach, to know social media analytics, collaborating and listening to the voice of your target customers.

2) Google Alerts for Notification Services and Web Monitoring

Google Alerts is a free and adaptable tool that allows you to monitor trends, interesting topics, or anything new that shows up on the web. It helps you avail automated notification services and find out who is talking about your brand/business. Using this, you can advantageously stay up to date on chosen sorts of news, go data hunting, search for coupon codes & discounts and follow trending stories

3) Buffer for Social Media Scheduling

Buffer is a tool used to schedule and share content on social media platforms, at the most ideal time. Helping you save time, the tool helps in maintaining a consistent social media schedule for weeks. It has a user base of more than 3 million and allows content to reach maximum of fans and adherents. You can post to Facebook, Twitter, Instagram, LinkedIn and others. Moreover, it brings free and paid usability and displays the analytics related to your online engagement and the amount of reach your posts have.

4) Buzzsumo for Content Marketing

Buzzsumo is an important tool for content marketing and SEO campaigns. It helps you study the type of content that works best related to your business and locate the key influencers to share the promotion responsibilities. It gives limited free trial and has several paid plans that you can pick subject to your business needs.

5) CoSchedule Headline Analyzer for Analyzing Headlines

To make your audience read your content, you need an attractive headline and this free tool by CoSchedule helps you analyze your headline quality taking a gander at word balance, structure, length, balance and emotion and also gives suggestions.

6) Canva for Visual Content

The instrument helps you make staggering design with greatest accommodation to meet the visual content need of your social networking posts. Using its delightful formats, you can outline presentations and social media graphics, all under bright spending plan. With an exhaustive scope of layouts, you can genuinely turn into a designer even though being little acquainted with what you are doing.

7) TailWind App for Pinterest and Instagram Marketing

TailWind App is an analytics and scheduling app used for Instagram and Pinterest Marketing. You can easily find content, schedule posts, run contests, monitor conversations, and analyze results using the tool. If you take pinterest seriously, Tailwind is a must to have. Aside from creating your pin schedule, you can screen brand mentions, track users, boards, pin stats, repins and examine content trends and optimize results.

8) Tweepi for Twitter Marketing

This is an elite management tool to perform Twitter tasks. Using it, you can search for followers interested in your topic, engage target followers and receive Twitter notifications via email and mobile. It becomes convenient for you to grow your Twitter followers, spending minutes and ultimately saving hours. Its pro version allows you to make bulk unfollow or follow actions, considering it as one of the most powerful tools used for Twitter marketing.

9) Bulk Buffer for Automated Publishing

Bulk Buffer is a free service and works as an extension to the Buffer, a tool used for scheduling social media content. It sends multiple updates to your Buffer account and helps you rapidly and effortlessly oversee social media content planning in one go. It has features like automated publishing, post scheduling, content creation & management, campaign management and team collaboration.

10) Piktochart for Infographics and Posters

This simple to use Infographic maker allows you to become a professional designer even if not holding the proficiency. With an extensive range of ready-to-use templates, you can make information presented, beautiful. You can design posters and presentations and bring reports to life, enhancing your brand announcements using this tool. It brings both free and paid services.

11) Optimizely for A/B testing of Landing Pages

To find variations causing your websites sales and leads, you need to use an A/B testing tool and Optimizely offers the maximum alternatives for running targeting tests. You can do multi-page testing and become a seasoned A/B tester. It also has personalization capabilities and gives free trial for performing data analysis.

12) Bit.ly for Link Optimization

With the use of Bit.ly, you unleash the power of the links. It enables you to shorten, brand and optimize your links across all of the social sharing channels. You can also measure campaign performance, track link analytics and optimize your marketing efforts as per your audience needs.

13) Hashtagify.me for Hashtags Search

Using this tool, you can easily find out all the hashtags related to your brand/service type. As hashtag marketing helps you raise your business and shape brand awareness reaching out to users. It has basic, advanced and table modes.

14) Google Analytics for Web Analytics

Google Analytics works as a strong tool to give all of you the data needed to adjust your marketing strategies. It brings information accumulation and management, data consolidation, analytics & reporting, delivering integrated solutions. You can enhance advertising effort and try different things with new channels and content to bring the fancied results.

15) IFTTT for Automated Social Media Sharing

IFTTT is an Internet automation website and helps you save your plenty of time managing social media and various other tasks through recipes. With this tool, you can connect with any app or device you love and perform automated tasks. It brings faster scheduling, team reminders, sync across the cloud, and keep a log of hours and more on.

16) Google Drive for Free Online Storage

With the tool, you get 15 GB of free Google storage to keep photos, stories, designs, drawings, recordings, and videos, anything you want. You can reach your files in Google Drive from anywhere, whether its smartphone, tablet or computer. Without asking for any email attachment, you can share files and folders with anybody you choose. It has Google Docs & Sheets to create report, pricing, editorial calendar, and strategies.

17) Tweetdeck for Twitter Monitoring

Tweetdeck is a flexible tool brought up by Twitter and it allows you to monitor custom timelines, lists and searches, and team accounts. You can easily create a custom twitter experiences, searches to track topics, events and hashtag and manage multiple accounts in one go.

18) Inkybee for Blogger Outreach

This social-media tool provides a way to research, audit and understand your clients’ sectors. You can keep a track and report on the targets for your campaign, manage influencer engagement, record interaction with day to day influencers, track keywords, bring detailed reporting on activity and outcomes of your outreach efforts and know your traffic data.

19) Sprout Social for Social Media Management

Sprout Social is one of the best scheduling dashboards and fits all sorts of businesses. Using this tool, you can build and maintain your community by monitoring and joining social conversations. It helps you optimize your social marketing plans and offer customers quick responses. You can also monitor hash tags and keywords and manage the whole portfolio as an agency.

20) Overvideo for Video Editing

Videos are always considered as one of the best ways to promote your brand or make users aware with the latest feature. You can add text and music to your videos and come up with a standout piece. Looking out to bring some more pop to your social media posts, this tool is surely going to help.

21) Heyo for Better Engagement

Using Heyo, you can create elegant and effective campaigns like an expert. It has ready-to-use templates that make it simple to design beautiful and fully optimized mobile- optimized landing pages, Facebook contests and sweepstakes. The tool brings free trial and has affordable plans bringing results for all sorts of businesses.

There are several tools present to simplify and structure your social media marketing tasks and while looking for a superior choice to streamline your business flow, you should get the alternatives relying on your business type.

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