As per a study performed by CMI, “As many as 88% of B2B marketers use content marketing as part of their marketing strategy.”
Understanding the weight & benefits content marketing has, you need to know how to do it right and well.
And, there are several marketing tools to make things simpler and more successful for you.
So, whether you are basically beginning to use content marketing or you’ve been using it for a short time, this list of great 11 tools will certainly help you get the most out of your content marketing.
#1 BuzzSumo-To analyze content topics and find influencers
It’s always advantageous to know what’s trending in your industry. Buzzsumo is an essential tool in case you want to develop smarter content strategies. Its ability to quickly identify trending content in an industry and who the major influencers are makes it an ideal choice for marketers.
You can get content alerts to know about your keyword mentions and perform competitor analysis too.
Free 14-day trial/Paid
#2 Evernote– To capture, organize, and share notes
‘Evernote’ is a great app to stay organized. You can use it to capture, organize, and share ideas from anywhere. It helps you find your best ideas always in sync.
#3 Kred– To measure your online influence
Kred proves to be extremely helpful when trying to connect with influencers. You can easily discover the engagers in social space who are talking about products or brands and let your content marketing efforts do wonder. This real-time measurement tool brings two scores — influence and outreach, to measure the impact.
$ 19/yr (Influencers) – $ 99 /mo (Team Plans)
#4 Trello– To collaborate with team members
Trello lets you work more collaboratively and get more done. Its boards, lists, and cards enable you to organize and prioritize your projects in a fun, flexible and rewarding way.
This is a great organization and productivity resource to schedule content writing, posting, and sharing.
#5 Canva– To design beautiful imagery
Now, design presentations, social media graphics, and more with thousands of beautiful layouts Canva has. It comes with pre-built templates and layouts, so, it takes no time at all to create something your readers will love.
#6 Tweriod– To Tweet when others are listening
With Tweriod, start Tweeting when others listen. Tweriod is a free twitter tool that helps you make the most of Twitter by letting you know the best time to tweet. The tool analyses both your tweets and your followers’ tweets and so, helps you start tweeting when it makes most sense to reach others.
#7 SEMRush– A complete marketing toolkit
With this tool, you can get all the insights into search marketing. It’s a perfect tool to let you go above and beyond conventional marketing with unlimited access to analytical data, custom reports and team-based projects.
#8 GetResponse– To trigger emails and events
Now, enhance your marketing programs with integrated features from GetResponse, an all-in-one marketing tool.
Grow your lists, increase conversions, and optimize your audience engagement with beautiful emails and autoresponders, create and publish high-converting squeeze, video, and promo pages, enhance your customer communications with a complete webinar marketing solution, plan, build, and manage individual customer journeys based, using this tool.
#9 Uberflip– To improve content experience
Uberflip is a cloud-based platform that empowers B2B marketers to create personalized content experiences at scale. It’s mainly a collection of valuable tools for content marketing, lead generation, account-based marketing, and sales enablement.
#10 MashShare– To add Social share buttons
MashShare is your ultimate Social Media Ecosystem that lets you grow your traffic with the supercharged Share Buttons for WordPress. It lets you add eye-catching social share buttons that readers simply cannot ignore.
#11 Grammarly– To correct spelling and grammar
Grammarly makes sure everything you type is clear, effective, and mistake-free. It’s awesome for proofreading your content before you post it. It catches grammar mistakes such as squinting modifiers, word usage, overused words, and more.