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Weekly Wrap-up from Digital Marketing World

01/05/2017
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Hi.

 
Welcome to Delhi School of Internet Marketing’s blog.

Every Monday, DSIM’s blog starts the week with a wrap-up bringing to you highlights from the previous week’s best posts and details of what’s been written.

And, I want you to try a few of the best & new marketing takeaways….just in time for the lazy days of month.

Undoubtedly, we talk a lot about marketing….

Where to start?

 
For those new to DSIM’s blog.

It can be a bit of overwhelming to begin. I suggest you start with the best articles and click on everything that strikes your interest.

A quick look at some of the popular posts in a few different categories for the week:

1) Case Study

 
What really went wrong with Snapdeal? – A case study – There are a number of lessons for startups to take from Snapdeal’s voyage. A take on this Indian e-commerce portal management which have led to some tough decisions.

2) Infographics

 
5 Quick Ways For Better YouTube Lead Generation – Learn quick secret ways of lead generation in YouTube as brought to you by DSIM. Developing a good strategy for YouTube marketing can play a huge role in generating quality leads and here are the simple 5.

13 Behind The Scenes Stats About Native Advertising – Do you know why Native Advertising seeks so much of importance? Let’s take a look at 13 stats that can help you understand the importance of it.

3) Funding Report

 
15 Indian Startups Making News This Week (17 April – 23 April) – A weekly report of Indian Startup Funding in April 2017. Check out the list of top funding deals that happened in Indian Startup Ecosystem this week. Be U Salons, Whodat, Io Trek, ASADEL, Ola, Navia Life Care, etc. are the names.

4) Worldwide Marketing Events

 
The May 2017 Calendar – Listed here are the top 53 picks for the best marketing conferences, from everywhere around the world. And, it’s time you to look ahead to these events to get latest insights in marketing.

4) Student’s Interview

 
“Detailed & Advanced curriculum is the USP of DSIM’s training.” – Lalit Chaudhary –   A candid session with Lalit Chaudhary, DSIM’s Ex-trainee and Digital Marketing Executive at ‘Qucikadnow’. Read on the complete interview to know how DSIM helped him to start his career into digital marketing.

“DSIM’s demo won over my decision.” – Sneha Chopra – An interesting session with Sneha Chopra, DSIM’s Ex-trainee and ‘Digital Marketing Consultant’ at ‘9Zest Corporation’ Read on the post to know how DSIM training is helping her to make big in digital marketing.

5) Digital Marketing Tool of the Week

 
Dribbble – Dribble is a designer portfolio website & works as a go-to resource for discovering and connecting with designers around the globe; for inspiration and feedback and also for practicing and improving skills.

6) Latest News & Update

 
LinkedIn Rolling out Matched Audiences; a set of 3 Targeting Tools – You now have the ability to use LinkedIn’s powerful professional capabilities to engage key accounts, prospects, and audiences that matter most to your business. Website Retargeting, Account Targeting, and Contact Targeting have been rolled out as a set of targeting capabilities.

Google Brings Big Changes to its Search Algorithms – Let’s take a closer look at Google’s stratagem for discomforting fake news as it knows it has a search quality issue.

Facebook Rolls Out Pixel Update To Improve Ads Delivery – The conversion tracking Facebook pixels got an upgrade in an effort to enhance the relevancy and usefulness of ads. The additional information sent through pixel will include actions on your page, like “add to cart” or “purchase” clicks.

 7) Content Bonanza

 
7 Can’t-Miss Tools For Your Improved Influencer Outreach – 7 best influencer marketing tools to scale up your outreach campaigns & projects. It’s definitely the finest list of tools with some pretty unique features.

12 How-to Tricks to Boost Conversions on Any Landing Page – Landing Page optimization is one of the ideal ways to raise your conversion rate and thus, to improve ROI. Here, we toss 12 tricks you can act on to maximize any of your landing page conversion.

6 Email Subject Lines You Need To Copy Now – Your subject lines have the power to make or break your email marketing campaigns. Here are the most effective six examples to make you learn what should be there in your email subject lines.

7 Tools To Measure Your Instagram Hashtags Performance – Right tools can help you launch, track and evaluate hashtags used in your marketing campaigns and so, here we have listed seven best of the tools that make it simple to track & appraise the performance of your Instagram hashtags.

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