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AdWords Express commences Call Notifications from Search Ads

08/02/2018
google-adword-express

AdWords Express, the simplified small business ad platform launched goal tracking system in the platform in a previous year.

It is now going to add support to business calls with two call notification types.

Now, when the Advertiser will receive a call through a search ad, a notification will appear on his phone to leave call relevancy feedback.

The feedback will appear in a question format asking ‘YES’‘NO’ or ‘NOT SURE’ for answering.

call-feature

The feedback will be stored in Google database and that will help in yielding higher-quality calls over the period.

The other call notification will help small businesses to get real-time alerts when calls get missing from potential customers.

Now, AdWords Express will leave a popup message to the advertiser for missed calls.

The business owner or advertiser will need to hit ‘CALL BACK’ option for getting in touch with the caller.

call-feature-2

An advertiser can enable these notifications by entering AdWords Express app and choosing Account Updates within Settings.

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