1. The probability of selling to an existing customer is 60-70%. The probability of selling to a new prospect is 5-20%.
  2. 80% of your future profits will come from just 20% of your existing customers.
  3. 65% of a company’s business comes from existing customers.
  4. 32 % of executives say retaining existing customers is a priority.
  5. 27% of small business owners estimate that 11-20% of first-time customers don’t return to their business.
  6. 80% of businesses surveyed rely on email marketing for customer retention.
  7. 5% increase in customer retention can increase business profits by 25% – 125%.
  8. It costs 5%more to acquire a new customer than it does to keep a current one.
  9. Repeat customers spend 33% more than new customers.
  10. 82% of companies agree that retention is cheaper to execute than acquisition.
  11. 61% of customers take their business to a competitor when they end a business relationship.
  12. 81% of customers are more likely to continue doing business with brands that offer loyalty programs.
  13. 71% of customers have ended their relationship with a company due to poor customer service.
  14. Globally, the average value of a lost customer is $243.
  15. 63% of marketers felt that new customer acquisition is the most important advertising goal.
DSIM Blog is created to help you to know all aspects of Digital Marketing ranging from basics of Digital Marketing to Advance Level Topics, Read our posts and feel free to reach our team for any queries.

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