By
DSIM Team
/ 12/10/2018
- 51% of marketing professionals worldwide name video as the type of content with the best ROI.
- Marketers who use video grow revenue 49% faster than non-video users.
- 64% of consumers make a purchase after watching branded social videos.
- Social video generates 1200% more shares than text and images combined.
- Video drives a 157% increase in organic traffic from SERPs.
- Videos up to 2 minutes long get the most engagement.
- 85% of Facebook videos are watched without sound.
- Video on a landing page can increase conversions by 80% or more.
- Native videos on Facebook have 10 times higher reach compared to YouTube links.
- The average CVR for websites using video is 4.8%, compared to 2.9% for those that don’t use video.
- Having a video on a landing page makes it 53% more likely to show up on page 1 of the SERP.
- 46% of users act after viewing an ad.
- An initial email with a video receives an increase click-through rate by 96%.
- Cisco states that live internet video will account for 13% of the total video traffic in 2018.
- Video attracts 2-3 times as many monthly visitors.
- Combining video with full-page ads boosts engagement by 22%.
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