All posts in "Adwords"

DSIM’s Guide- Adwords Audience Insights Details


In a brick & mortar business model, knowing your customers is extremely important. This helps you plan everything detailed and also, enables you to decide the pros and cons. Today, almost every brand moving is to the internet. But, knowing customers without a tool on the web is way too difficult. But, AdWords users don’t […]


6 Tips to Make Your Ad Copy Sales-Driven


Is your ad promising? Is your message tempting your audience? Is your connecting and driving your customers to your place? There are many questions which come ahead targeting the customers. When you’re a business, ensure you’ve planned each and every step of your strategy sincerely. If you’ve no idea what to do, go through the […]


10 Tips to Make Low Budget PPC Campaigns Successful


PPC is one of the best online advertisement procedures, yet offers a few challenges when it comes to managing the budget and the results. Being low on budget for PPC campaigns really worries the marketer as PPC is the game of money. But, you need not worry as these tips going to get out the […]


3 Super-profitable Tricks that’ll Improve Your Ad Rank


Improving your ad rank on AdWords can be a bit tiresome. Sometimes no matter how hard you work on your ads; you just can’t touch that #1 spot. Here in this article, you’ll understand what ad rank is, and how can you improve it. What is Ad Rank? Ad Rank is the value that decides […]


6 Latest Google Ads (AdWords) Updates for You


Wondering how to access the recent updates of Google Ads? Here is your key to unlock the latest Google AdWords updates. You will find detailed information about all the updates prominent for marketers. Here is the list- 1) Google AdWords Becomes Google Ads Google AdWords has become Google Ads and the reasons appear interesting. The […]


Google AdWords is now Google Ads


Google has rebranded AdWords as Google Ads and its flagship advertising products are getting new names and being changed to better tell their current capabilities. Google launched AdWords in October 23, 2000, nearly 18 years ago. Now, Google wants to change the name from AdWords to Google Ads to make things easier. Google said “we […]


Google introducing new tool in AdWords for YouTube Advertisers


When it comes to service, Google offers a multitude of online products. One of the best examples is YouTube. This time it has brought a new set of tools which will allow content professionals to test and measure the effectiveness of YouTube videos. Google has named it YouTube’s “creative suite,” which uses AdWords’ reporting system […]


How to get more local customers from AdWords & Facebook ads?


Want to get the best return from your AdWords and Facebook advertising? Looking for how to get this done in an easy way? You will get needful information covered in this article regarding PPC and Facebook advertising, focus on local customers and much more. On the internet, you can discover multiple ad optimization techniques that […]


Google AdWords Announces 4 New Features for Google Shopping


Google has announced a variety of new features for Google Shopping designed to boost business for brick-and-mortar dealers. Google stated new ways to highlight affiliate location extensions, new local catalog ads, a new local feed partnership program, and price benchmarks in AdWords reporting. Here’s a look at these new features: #1 Affiliate location extensions on […]


Google AdWords Introduces New Report Creating Tool


Google has rolled out a new AdWords tool that has brought help for advertisers and so, they can easily create reports in spreadsheets. The new tool is right now available in beta and integrates directly as a free add-on with Google Sheets. With the new tool, advertisers can make reports for AdWords, from one or more […]


Google’s New Algorithm Creates Original Articles from Web Pages


Google has always entertained its users by offering several useful features for content writing upgrades and this time, it is a new algorithm. The new algorithm generates “coherent” articles by taking yours and competitor’s web pages in the account. The algorithm can resolve a user’s query without sending them to another web page. How Does […]


AdWords New Responsive Search Ads can show 3 Headlines


Google’s new responsive ad format which is now in beta version i.e. not available to all the advertisers will now show 3 headlines. It allows Google to dynamically test different combinations of Headlines and Descriptions and optimize ad delivery based on the top-performing combinations. These ads will implement in the same locations and will look […]


AdWords to roll out newer version by end of 2018


If you’re a digital marketer, you would never like to miss updates on Google AdWords. Google AdWords is the one resource that offers ample ideas to advertisers for programming their campaigns. Now, Google has asserted that its AdWords program is completely transforming to the new experience by the end of the year. The new AdWords […]


AdWords Editor Latest Version (12.3) has been rolled out


Google rolled out the latest model of AdWords Editor this week and it comprises numbers of new options like the ability to obtain search phrases reports, robust filtering options, account-level extension and more. When seeing key phrase lists in the Editor, users can find a new Search Phrases tab. As shown in the image, by […]


5 PPC Takeaways to make you a better Marketer


PPC (pay-per-click) promoting is a sort of online advertising within which advertisers build up prices once users click their ads. Advertisers bid on the perceived worth of a click with respect to the keywords, platforms, and audience sort within which it originates. PPC is used for all types of campaign goals, including- Increasing Sales. Generating […]


Google Launches a New Video Ad Format called “Outstream”


Google has introduced a new video ad format called Outstream that has been built exclusively for mobile environments that reach potential customers on Google video partner sites. The new Outstream Video Ads won’t require placement within a YouTube video, unlike Trueview in-stream ads or Bumper ads. Outstream video ads play automatically on mute when they […]


6 Tips to Plan PPC Campaigns Affordably


Advertising products or services to the targeted customers may be a daunting task and if you make mistakes, it could cost you hugely. But, you can save your money, time and effort if you have right marketing plans to attract your customers and what could be better than the PPC advertising that hits straight on […]


Google AdWords launches Reach Planner for YouTube Ads


Google AdWords launches Reach Planner, a new planning tool for video campaigns. It allows advertisers to forecast the reach and frequency of video campaigns on YouTube and across Google’s video partners, in over 50 countries. The tool will provide unique reach data across all devices, for all core audiences and video formats. ‘Product Mixes’ is […]

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