LinkedIn knows how to articulate the strategies of advertisement and meet the expectations of billions of users across the globe. With the same approaches, the company is bringing more transparency to ads on its platform through its new Ads tab on LinkedIn Pages. “At LinkedIn, we are committed to providing a safe, trusted, and professional […]
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Revenue is an important thing for any business, whether it is physical or digital. On the contrary, you will see that companies which solely follow traditional marketing are not so much known in the digital world; hence their main source of revenue comes from their brick and mortar store. Likewise, people who have a digital […]
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‘What should I blog about?‘ I get this question from bloggers on a regular basis. You have researched everything about writing a blog, gaining traffic and content marketing. Yet, your laptop screen is blank because you don’t know what to write. Does the situation ring a bell? If your answer is a resounding “Yes,” then […]
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Want to track social mentions for your brand? It’s easier than ever. In this article, you’ll find 7 amazing social listening tools through which you can know, “the reviews said by people, who are your customers and who’re not”. 1) Brandwatch Introduction Brandwatch’s real strength is in its exceptionally detailed social data analytics. The tool proffers […]
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Google has introduced new bidding strategies to meet its customer’s business goals. Here are all those new bidding strategies- Campaign-level conversion setting To offer more customization and flexibility within accounts, Google is introducing campaign-level conversions. Earlier, marketers were able to set conversion goals at the account level. This meant that all campaigns inside the account […]
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There is nothing better than ‘online advertising’ to achieve immediate results from your marketing efforts. Through online advertising, you can get a huge number of potential customers in a more effective manner than marketing avenues such as newspapers and television. We all agree to the fact that paid digital marketing is an effective way, but […]
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If you are an SEO expert or SEO consultant, there is a high chance that you have heard about the skyscraper link building technique a countless number of times. But have you ever tried it out? If you have not paid mind to this technique all this while and you want to give it a […]
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In National Small Business Week, Facebook was there with its idea to help small businesses grow to countless times. The company said, we already have more than 90 million small businesses on Facebook, and it’s our privilege in helping businesses of all sizes grow and avail suitable jobs. Therefore, we have come up with tools […]
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The absolute power of Google for businesses is kept in its one of the most valuable products i.e. Google My Business. GMB is the business listing offered by the company to show the presence of a local business on the map of Google. We all know that Google is one of the most used internet […]
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“DSIM’s digital marketing training is really valuable.” Anuj Kumar, DSIM Trainee A candid session with Anuj Kumar, DSIM’s Ex-trainee and Digital Marketing Executive at Abode1st Group. Read on the complete interview to know how DSIM helped him to upgrade his knowledge. Q1. Hi Anuj! What is your qualification and where you’re working? Ans. Hello all! […]
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While there is no denying the fact that having a great idea for a blog is essential, there is also something to be said about having an actual plan, instead of just improvising as you go along. In order to have a successful blog, you need to wear multiple hats, especially if you are going […]
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While marketing on the internet, conversion remains as one of the biggest issues. Google Ads has come up with the solution in the form of a new tool named Performance Planner helping in planning ad spend. The company says that the tool will be helping advertisers to get 43% more conversions. Performance Planner focuses on […]
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Pay per click marketing (also known as PPC marketing) is a key aspect of any Web-related planning. When it comes to web development, the top web development companies will always prioritize PPC marketing to their clients. Web development is not about putting everything in the hands of these companies and hoping for the best. Any […]
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If you need to learn business management, Google would be the best example. Google has numbers of products in the market and that also includes Google Ads. Google Ads displays features that help advertisers create ads and manage campaigns. Now, Google has improved these features which would help advertisers create more ads and manage more […]
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Online security is a serious issue nowadays. However, there are still website owners who are not taking web security into consideration. Therefore, that could spell disaster if you aren’t too careful. The thing is, there are a lot of hackers and spammers out there. That’s why you need to think about the ways on how […]
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Do you have videos and want to make them viral? Well, it would be better if you research which are the videos that went viral. A proper case study will help you understand what are the factors that can make your videos extremely popular? Here are 22 examples you can take a note from- 1) […]
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There is no shortage of data to prove email marketing is one of the most powerful channels in digital marketing. Apart from being highly cost-effective, email marketing offers highly actionable insights. Email marketing is old and yet there’s no hint it’s slowing down. As a matter of fact, the number of email accounts and the […]
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Facebook has already jumped into video marketing and with its latest update. It shows more focus on the same. Users will see three important changes to the video distribution in the news feed. These changes will also influence recommendations in the “More Videos” section. According to Facebook, the objective of these changes is to prioritize […]
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