Today’s leading technologies and cybersecurity experts are focusing on the role of emerging and disruptive technologies in the context of national security. Of the vast range of digital technologies contemplated by the defense committee, two channels (communications and information) were picked to have the most potential for enhancing the readiness of reserve components and their […]
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If you don’t keep up with the times, you are going to turn into dust. As a business owner, this is a line you should live by. Traditional marketing is no longer enough. You need to jump on board, or the train to success will zoom past you. Now, enough with the metaphors. Digital Marketing […]
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Instagram is currently one of the biggest and most powerful social media platforms out there. It’s a major marketing tool that brands and businesses are using to deliver their messages to their target audiences. With more than 1 billion active monthly users, Instagram is the place you want your business to be. Your social media […]
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Generally, a blog is a great opportunity to accomplish several goals: from the need to earn money simply working at home to the urge to help other people. Along with these benefits, starting your own study blog will allow you to develop your own skills as this type of blog requires not only a personal […]
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Are you wondering what people in India (and around the globe) are searching for the most? Then YOU’RE LUCKY!! Google has revealed an annual list of the top trending searches of the year for 2019. The trending topics are from different categories- news, people, sports, media and entertainment. Here are some highlights of the top […]
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The app stores are filled with tons of app, and the developers, as well as the businesses, know it. There are around 2.2 million apps on the Apple App Store and 2.8 million apps on the Play Store. With this fierce competition in every niche, to develop an app and get millions of downloads has […]
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Link building is always an effective strategy for increasing organic reach and getting discovered. It forms a crucial part of many SEO strategies, but it’s not safe to assume that any link is a good link. Quality is more important than ever because Google has started penalizing websites that build low-quality or spammy links. Here […]
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Let us be honest, most of us are not able to create a balance in our lives. We try to multitask so much that we fail to complete even one task on time. The constant switch between our professional and social lives makes us forget an important element – self-care! Our article today is all […]
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Given the advantages of Push notifications, it has become a very important consideration while deciding about the marketing strategy of any organization. In Web Push Notifications, users do not have to give any personal information. It is a browser-based tool. In a single click, the user will be subscribed to push notifications. Push Notification offers […]
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Email is a key communication tool in today’s scenario. If you communicate via email, your email signature stands as an important element of message to a consumer with your brand product & services. Email signature is more than just a name and job title! It is a part of your personal branding. A good email […]
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Original and quality link building techniques have always been appreciated in SEO. One of the best ways to do this is guest blogging. Guest Blogging Challenges & Their Solution You may have to face various challenges if you want to build links through guest blogging- Select the right blog for guest blogging. Lack of best […]
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Wondering how to improve your PPC ad copy? Here are the 4 advertising principles to help you improve the quality of your PPC ad copy. 1) More Explanatory, More Influential What to consider at this point is to bring useful information to your customer to make your advertisement successful. When you offer understandable information along […]
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The winter has approached, and it’s the last quarter of 2019, but we’d love to discuss social media marketing– the favorite hot talk for everyone, from budding entrepreneurs to conglomerate brand strategists. To understand the beauty and power of online platforms, we can simply recall that in 1999, we were asked not to share the […]
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Content occupies an important place in digital space. Therefore, there are lots of published content on the internet and few more would be on the way. Since everyone understands the importance of the content and is involved in preparing “the best”, how would you go ahead of your competitors? Well, it’s important to create content […]
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Blog posts are vital for all kinds of businesses, from entrepreneurs to SME’s and even the biggest brands on the planet, because they boost the company’s online presence, bringing more visitors to their site, as well as helping to build relationships with customers. More importantly, they answer questions that the company’s target audience is likely […]
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Americans look at their smartphones 52 times every day. And for many people, the first thing they see is their lock screen. That’s a big opportunity for marketers, yet many miss out on it. They either focus on in-app notifications or leave a lot on the table by using boring, easily overlooked, “plain” push notifications. […]
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Like other factors, images also play a critical role in SEO and boosting the rankings. Lightweight or easy to upload images are great for mobile websites. But, surprisingly WordPress sites are using more heavy images in 2018 than in 2017. Here are 7 tips that will help you improve your website’s SEO rankings by reducing […]
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In digital marketing, landing pages are standalone pages consisting of various elements created for specific purposes like the promotion of a new product or for capturing leads. While putting everything together is a matter of finding a great landing page builder to design the most amazing pages, creating landing pages that will convert depends on […]
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