All posts in "Instagram Marketing"
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Instagram publicly introduces Its Archive Feature

Jun 14, 2017

Instagram had begun testing its Archive feature last month and it got officially rolled out on Tuesday, 13th June 2017. The feature allows users to archive photos and videos they have deleted from their accounts into a space that only they can view, rather than wiping them out permanently. Instagram made the announcement in a […]

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Click-to-Messenger Ads now available on Instagram

Jun 2, 2017

The click-to-Messenger ads introduced by Facebook are now available for Instagram users. Now you can start conversations directly from the place. The new Instagram ad placement for click-to-Messenger ads began rolling out to businesses on Wednesday and would be available to all businesses “within the next few months,” Facebook said, adding that more information is […]

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9 Little-known Instagram Hacks You Need To Try Now

May 24, 2017

Engagement rates for brands on most social networks are less than 0.1%, but Instagram blows them all away. The average Instagram engagement rate for brands is 58 times higher than on Facebook. So, using it you can get your business a larger piece of the action and make the most of your efforts with these little-known […]

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7 Tools To Measure Your Instagram Hashtags Performance

Apr 27, 2017

Often we use hashtags in our social media campaigns. The question is why? Because, ‘Hashtags’ make it easier for visitors to find and chase discussions about brands, events and promotions. They moreover let brands track the performance of promotions across social platforms. Today we’ll talk of how to find hashtags that echo best with your […]

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7 ways that will super excite your Instagram sales

Apr 7, 2017

Now that Instagram has over 600 million users, but still many brands tend to ignore this potential platform when it comes to generating sales. Instagram has gained much popularity and has become one of the most used platforms in just 7 years. Visual content brings higher engagement rate, but if you are still not using […]

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[Infographic]- 21 Informative Facts You See on Instagram’s Timeline

Apr 4, 2017

Instagram is #1 photo-sharing social platform founded in 2010. It had 1 million users in just 2 months after its launch and kept on growing ever since. It was later acquired for $1 million by Facebook in April 2012. Instagram knew how to constantly improve itself adding new features and new photo effects. After becoming […]

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17 Best of the Tools to Kick Start Instagram Marketing

Feb 27, 2017

Instagram is an incredibly powerful social media platform for marketing. It boosts engagement because images are way more exciting than words. Visual content has gained much limelight with the increase of mobile users and Instagram has more than 600 million monthly active users. We have gathered up 17 tools in this post so that you […]

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9 Adorable Examples to make you Instagram Ad Pro

Jan 24, 2017

Are you using Instagram Ads to reach your target audience? Instagram has 600 million monthly active users and 300 million daily active users in 2016. So, Instagram is already a huge market, if you’re still not using it for marketing your brand, then the right time to start is now. More and more marketers are […]

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Instagram Makes It Possible To Save Posts

Dec 15, 2016

From December 14, 2016, Instagram finally allowed users to save posts to revisit later. The social network shared, all the users with 10.2 version of the app will be able to access the feature. You will see a bookmark icon just beneath the posts in your feed. Just tap on the icon to save the […]

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Instagram Announces Three New User Safety Features

Dec 8, 2016

Instagram rolled out three new user safety features on December 6, 2016. The new features which have been added are the ability to turn off the commenting, to remove followers from the private accounts and to report posts which hints at the intention of self-injury without revealing the identity. With the announcement, the first steps […]

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Instagram Introduces Live-Streaming and Disappearing Photos

Nov 25, 2016

The Facebook-owned photo-video sharing network adds two new features in its latest update. It brings out disappearing photos for Direct Messages and live video broadcasting in your Instagram stories. In Instagram direct you can share disappearing photos and videos with friends and groups. This feature has been rolled out on November 21, 2016. DM users […]

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[Infographic]- Tips To Grow Your Business With Instagram

Nov 22, 2016

Instagram is one of the largest, most productive social networks: 400 million people use the app every day. That’s a massive audience and a massive opportunity! It is a great way to promote your brand, connect with the online world and launch a new product or service. Instagram’s users spend more in purchases than any […]

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Instagram Announced Vertical Ads

Nov 14, 2016

Advertisers can now create and display vertical ads on Instagram. Instagram rolls out this new feature to provide consumers and businesses with its enhanced results. Portrait ads have been available on the platform from a long time. Most of the mobile content is consumed in portrait form only. So they came up with a new […]

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Instagram Stories get updated with 3 New Features

Nov 12, 2016

Instagram has introduced three new features to Stories on November 10, 2016. These new additions make the app stand out. The three latest features are allowing links, Boomerang content and @ mentions. Instagram is testing the links feature by only allowing verified accounts to avail the change. Rest of the changes will be available to […]

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How Brands are Employing Instagram Stories to boost their Messaging

Sep 19, 2016

When Instagram launched its Snapchat-inspired “Stories” feature a month ago, questions raised on whether the social network could imitate its competitor’s accomplishment with advertisers. This feature already appears to be echoing with Instagram’s audience. Stories offer a new way for people to share content, allowing them to display another side of their persona and add […]

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The Importance of Instagram Video Marketing in 2016

Mar 11, 2016

Instagram started letting people post videos in June 2013. In October 2014 it rolled out its first video ads. But even now — nearly three years since the first videos were uploaded to the Facebook-owned app — video is still a new format for brands on Instagram, one that’s growing in interest but limited in […]

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10 reasons why your brand needs to be on Instagram?

Sep 1, 2015

Marketing is about reaching consumers to invoke a change in their behavior, giving them a call to action. Instagram offers a unique opportunity to businesses looking to reach their target market with engaging visual content. Instagram is social networking site with great promise for businesses. With 34% of US internet users now using Instagram, Instagram […]