All posts in "Case Study"
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How Adobe raises brand awareness and captures the attention of hard-to-reach marketers with LinkedIn Sponsored Updates

Apr 24, 2014

  Overview As a global leader in digital marketing and digital media solutions, Adobe’s tools and services allow customers to create groundbreaking digital content, deploy it across media and devices, and measure and optimize it over time. Using LinkedIn’s Sponsored Updates, Adobe shared relevant content in the LinkedIn feed targeted at marketing executives, significantly increasing […]

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How Woodland generates over 100K impressions and 1,000 new ideas around the World Environment Day on LinkedIn

Apr 22, 2014

  Company Profile Launched in 1992 by Aero Group, to create an innovative collection of apparel for the outdoor enthusiast, Woodland quickly gained popularity through its unwavering commitment to quality and a growing community. Woodland products are designed to provide enthusiasts with the perfect tools to meet the challenges of nature. The Woodland tree logo […]

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Case Study: HCL “CIO Straight Talk”

Mar 28, 2014

“Building online communities through thought leadership”   Company Profile HCL is a leading global Technology and IT Enterprise with annual revenues of US$ 6.3 billion. The HCL Enterprise comprises two companies listed in India, HCL Technologies and HCL Infosystems.

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How Airbnb turned into a $2.5 billion enterprise through digital marketing

Mar 18, 2014

Airbnb.com is one of the most successful peer-to-peer digital communities acting as an intermediary between people who want to rent out their space and travelers looking for short-term accommodation. Founded in 2008, headquartered in San Francisco, the company has over 500,000 listings in 33,000 cities and 192 countries.

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